Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Facebook, Billing, Target Audience, Advertising Campaigns, Budget Management, Advertising, Digital Advertising, Social Media Campaigns, Marketing, Social Media Marketing, Social Work
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Dashboard, Data Visualization Software, ChatGPT, Analytics, Data-Driven Decision-Making, Interactive Data Visualization, Data Analysis, Matplotlib, Pandas (Python Package), Python Programming, Generative AI
Intermediate · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Deep Learning, Predictive Analytics, FinTech, Data-Driven Decision-Making, Machine Learning, Digital Transformation, Analytics, Artificial Intelligence, Artificial Neural Networks, Data Science
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Governance, Data Strategy, Data Management, Data Modeling, Data Quality, Data Literacy, Data Integration, Metadata Management, Data Transformation, Data-Driven Decision-Making, Taxonomy, Business Priorities, Data Pipelines, Sprint Retrospectives, Process Improvement, Sprint Planning
Beginner · Course · 1 - 3 Months
Kennesaw State University
Skills you'll gain: Customer Retention, Customer Insights, Customer experience strategy (CX), Customer Relationship Management, Value Propositions, Innovation, Organizational Change, Cost Accounting, Organizational Structure, Business Transformation, Strategic Marketing, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales Enablement, Sales Management, Customer Analysis, Sales Strategy, Marketing, Target Market, Verbal Communication Skills, Sales Training, Sales Process, Sales, Business Transformation, Smart Goals, Return On Investment, Customer experience strategy (CX), Leadership, Organizational Structure
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Dayforce (HCM Software), Human Resources Software, Human Resource Strategy, Human Resources Information System (HRIS), Role-Based Access Control (RBAC), Human Resources, Compliance Management, Compliance Reporting, Payroll, Data Architecture, Data Flow Diagrams (DFDs), Human Capital, Workforce Planning, Oracle Cloud Applications, Workforce Management, Benefits Administration, Enterprise Resource Planning, Business Strategy, Analytics
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Sheets, Data Literacy, Data Visualization Software, Spreadsheet Software, Big Data, Data Storytelling, Data Analysis, Data Presentation, Google Cloud Platform, Data Integration, Data Manipulation
Beginner · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: Salesforce, Customer Relationship Management, Data Migration, Data Management, System Configuration, Workflow Management, Data Validation, Cloud Computing, Business Reporting, Business Process Automation, Administration, Role-Based Access Control (RBAC), Data Security
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Wrangling, Data Import/Export
Intermediate · Course · 1 - 3 Months

Fractal Analytics
Skills you'll gain: Feature Engineering, Model Evaluation, Machine Learning Algorithms, Random Forest Algorithm, Algorithms, Supervised Learning, Applied Machine Learning, Decision Tree Learning, Predictive Modeling, Classification Algorithms, Regression Analysis, Performance Tuning
Beginner · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Sales Enablement, Prospecting and Qualification, Sales Strategy, Sales, Target Audience, Sales Process, Customer Success Management, Content Strategy, Content Creation, Service Level Agreement, Meeting Facilitation, Goal Setting, Business Writing
Beginner · Course · 1 - 3 Months