Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pinterest, Advertising Campaigns, Target Audience, Advertising, Scheduling, Online Advertising, Budgeting, Paid media, Campaign Management, Marketing, Social Media, Goal Setting
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Alteryx, Predictive Modeling, People Analytics, Scripting, R Programming, Predictive Analytics, HR Tech, Data Science, Advanced Analytics, Scripting Languages, Trend Analysis, Data Preprocessing, Data Integration, Exploratory Data Analysis, Applied Machine Learning, Data Manipulation, Data Visualization Software, Data Analysis, Model Evaluation, Machine Learning
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Relationship Building, User Feedback, Content Strategy
Beginner · Course · 1 - 4 Weeks
Starweaver
Skills you'll gain: AI Product Strategy, AI Enablement, Market Opportunities, Scalability, Case Studies, Entrepreneurship, Business Strategy, ChatGPT, Business Process Automation, Business Analysis, Cost Reduction, Overcoming Objections, Innovation, Automation
Intermediate · Course · 1 - 4 Weeks

Macquarie University
Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Statistics, Descriptive Statistics, Probability & Statistics, Microsoft Excel, Data Analysis, Statistical Inference, Spreadsheet Software, Data-Driven Decision-Making, Box Plots, Probability Distribution, Histogram, Data Visualization Software, Variance Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Social Media Management, Social Media Content, Social Media, Facebook, Instagram, Social Media Marketing, Content Management, Scheduling, Content Creation, Content Marketing, Dashboard, Marketing
Beginner · Guided Project · Less Than 2 Hours

Khalifa University
Skills you'll gain: AI Personalization, Sales Enablement, Customer Data Management, Sales Management, AI Enablement, Customer experience improvement, Predictive Analytics, AI Product Strategy, Customer Insights, Customer Engagement, Advanced Analytics, Large Language Modeling, Fraud detection, Artificial Intelligence, Data Integration, Network Analysis, User Feedback, Technology Roadmaps, Change Management
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Microsoft Azure, Threat Modeling, Cloud Security, Continuous Monitoring, System Monitoring, Security Information and Event Management (SIEM), Security Management, Threat Detection, Threat Management, Application Performance Management, Event Monitoring, Vulnerability Management, Brute-force attacks, Incident Response, Query Languages
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Social Media Content, Social Media Management, Content Creation, Social Media Marketing, Social Media, Social Media Campaigns, Social Media Strategy, Content Marketing, Content Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Dashboard, Data Visualization Software, ChatGPT, Analytics, Data-Driven Decision-Making, Interactive Data Visualization, Data Analysis, Matplotlib, Pandas (Python Package), Python Programming, Generative AI
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Governance, Data Strategy, Data Management, Data Modeling, Data Quality, Data Literacy, Data Integration, Metadata Management, Data Transformation, Data-Driven Decision-Making, Taxonomy, Business Priorities, Data Pipelines, Sprint Retrospectives, Process Improvement, Sprint Planning
Beginner · Course · 1 - 3 Months