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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    G

    Google Cloud

    Analyzing and Visualizing Data the Google Way

    Skills you'll gain: Google Sheets, Data Literacy, Data Visualization Software, Spreadsheet Software, Big Data, Data Storytelling, Data Analysis, Data Presentation, Google Cloud Platform, Data Integration, Data Manipulation

    4.1
    Rating, 4.1 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Simple Linear Regression for the Absolute Beginner

    Skills you'll gain: Regression Analysis, Visualization (Computer Graphics), Scikit Learn (Machine Learning Library), Feature Engineering, Data Cleansing, Predictive Modeling, Data Analysis, Statistical Modeling, Supervised Learning, Machine Learning, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    67 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique

    Digital business - Act on the digital world

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, E-Commerce, Business Management, Innovation, Business, Customer Acquisition Management, Data Management, Marketing Strategies, Data-Driven Decision-Making, Scalability, Customer experience strategy (CX), Presentations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    28 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Sell a product or a service with Canva

    Skills you'll gain: Canva (Software), Social Media Campaigns, Email Marketing, Online Advertising, Content Creation, Marketing Design, Graphic and Visual Design, Product Promotion, Advertising, Marketing Materials, Promotional Materials, Marketing Communications, Sales Development, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Design Thinking for Data Professionals

    Skills you'll gain: A/B Testing, Design Thinking, Experience Design, Data Storytelling, Dashboard, User Feedback, Solution Design, Stakeholder Engagement, Customer Insights, Interviewing Skills, Empathy & Emotional Intelligence, Business Requirements, Problem Solving

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fudan University

    游戏产业概论

    Skills you'll gain: Intellectual Property, Video Game Development, Game Design, Animation and Game Design, Corporate Strategy, Market Share, Production Process, Product Planning, Thought Leadership, Innovation, Organizational Structure, Art History, Product Marketing, Computer Hardware

    3.6
    Rating, 3.6 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Introduction au CRM avec HubSpot

    Skills you'll gain: HubSpot CRM, Sales Pipelines, Email Marketing, Dashboard, Sales Process, Customer Relationship Management (CRM) Software, Customer Relationship Management, Team Management, Customer Data Management, User Accounts, Marketing

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Advanced Statistical Techniques for Data Science

    Skills you'll gain: Model Evaluation, Statistical Analysis, Bayesian Statistics, Data Visualization, Statistical Inference, Exploratory Data Analysis, Data Cleansing, Regression Analysis, Analytics, Data Analysis, Logistic Regression, Machine Learning, R Programming, Data Preprocessing, Statistical Modeling, Data Validation, R (Software), Data Mining, Statistical Programming, Predictive Modeling

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    48 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Advanced Machine Learning Algorithms

    Skills you'll gain: Feature Engineering, Model Evaluation, Machine Learning Algorithms, Random Forest Algorithm, Algorithms, Supervised Learning, Applied Machine Learning, Decision Tree Learning, Predictive Modeling, Classification Algorithms, Regression Analysis, Performance Tuning

    3.8
    Rating, 3.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Data Integration, Data Storage, & Data Migration

    Skills you'll gain: Data Migration, Cloud Storage, Data Management, Data Integration, Data Storage, Data Infrastructure, Data Architecture, Extract, Transform, Load, Data Security, Data Transformation, Data Pipelines, Disaster Recovery

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Environmental Economics

    Skills you'll gain: Sustainable Development, Sustainable Business, Environmental Policy, Environmental Regulations, Environmental Social And Corporate Governance (ESG), Climate Change Mitigation, Cost Benefit Analysis, Economics, Oil and Gas, Policy Analysis, Supply And Demand, Market Analysis, Public Policies, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Make Data-Driven Decisions

    Skills you'll gain: Data Literacy, Small Data, Decision Making, Key Performance Indicators (KPIs), Big Data

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Analyzing and Visualizing Data the Google Way: Google Cloud
  • Simple Linear Regression for the Absolute Beginner: Coursera
  • Digital business - Act on the digital world: École Polytechnique
  • Sell a product or a service with Canva: Coursera
  • Design Thinking for Data Professionals: Fractal Analytics
  • 游戏产业概论: Fudan University
  • Introduction au CRM avec HubSpot: Coursera
  • Advanced Statistical Techniques for Data Science: Illinois Tech
  • Advanced Machine Learning Algorithms: Fractal Analytics
  • Data Integration, Data Storage, & Data Migration: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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425 courses
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145 courses
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70 courses
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137 courses
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