• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Florida

    Agroforestry II: Major Systems of the World

    Skills you'll gain: Land Management, Water Resource Management, Natural Resource Management, Environment and Resource Management, Sustainability Standards, Sustainable Systems, Climate Change Adaptation, General Science and Research, Environmental Science, Socioeconomics, Research, Biology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Splunk Inc.

    Splunk Search Expert 103

    Skills you'll gain: Splunk, Correlation Analysis, Performance Tuning, Data Manipulation, Data Analysis, Data Modeling, Big Data, Transaction Processing, Data Science, Business Analytics, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Fundamentals of Internal Business Communications

    Skills you'll gain: Internal Communications, Stakeholder Engagement, Communication Strategies, Stakeholder Communications, Corporate Communications, Communication, Verbal Communication Skills, Drive Engagement, Strategic Communication, Business Communication, Target Audience, Active Listening, Employee Engagement, Business Writing, Leadership

    4.5
    Rating, 4.5 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    ISAE-SUPAERO

    Foundation of Structural Dynamics

    Skills you'll gain: Mechanics, Structural Analysis, Engineering Analysis, Mechanical Engineering, Vibrations, Mathematical Modeling, Control Systems, Physics, Systems Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Technical Managerial Written Skills

    Skills you'll gain: Proposal Writing, Editing, Business Writing, Technical Writing, Technical Management, Technical Communication, Proofreading, Engineering Management, Writing, Business Correspondence, Target Audience, Concision, Grammar, Persuasive Communication, Communication

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Machine Learning with TensorFlow Google Cloud 日本語版

    Skills you'll gain: Feature Engineering, Model Evaluation, Tensorflow, Google Cloud Platform, Model Deployment, Data Quality, Data Preprocessing, Machine Learning, Keras (Neural Network Library), Embeddings, Exploratory Data Analysis, Applied Machine Learning, Machine Learning Algorithms, Supervised Learning, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), Responsible AI, Data Pipelines, Jupyter, Artificial Neural Networks

    4.4
    Rating, 4.4 out of 5 stars
    ·
    152 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    How to Use The IFE-EFE Matrix for Strategic Analysis

    Skills you'll gain: Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Decision-Making, Organizational Strategy, Key Performance Indicators (KPIs), Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Análise de oportunidade de Blockchain

    Skills you'll gain: Blockchain, Business Analysis, Emerging Technologies, Solution Design, Entrepreneurship, Market Opportunities, Case Studies, Market Analysis, Competitive Analysis, Business Modeling, Proposal Development, Value Propositions, Target Audience, Presentations

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    Financial Intermediation

    Skills you'll gain: Financial Regulation, FinTech, Financial Systems, Banking, Financial Services, Commercial Banking, Financial Statements, Balance Sheet, Financial Market, Econometrics, Financial Analysis, Credit Risk, International Finance, Economics, Market Dynamics

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Alberta

    Arctic Peoples and Cultures

    Skills you'll gain: Cultural Diversity, Cultural Sensitivity, Environmental Issue, Environment, Advocacy, Anthropology, Natural Resource Management, Economics, Environmental Monitoring, Climate Change Adaptation, Energy and Utilities, World History, Research, Construction

    4.5
    Rating, 4.5 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Estrategia de Canales

    Skills you'll gain: Marketing Channel, Consumer Behaviour, Point of Sale, Cross-Channel Marketing, Promotional Strategies, Marketing Strategies, Digital Marketing, Customer experience strategy (CX), Retail Store Operations, Merchandising, Sales Strategy, Customer Insights, Digital Transformation, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Explainable Machine Learning (XAI)

    Skills you'll gain: Responsible AI, Large Language Modeling, Generative AI, Artificial Intelligence, Model Evaluation, Python Programming, Applied Machine Learning, Machine Learning, Visualization (Computer Graphics), Deep Learning, Plot (Graphics), Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

1…250251252…339

In summary, here are 10 of our most popular market research courses

  • Agroforestry II: Major Systems of the World: University of Florida
  • Splunk Search Expert 103: Splunk Inc.
  • Fundamentals of Internal Business Communications : Coursera
  • Foundation of Structural Dynamics: ISAE-SUPAERO
  • Technical Managerial Written Skills: University of Colorado Boulder
  • Machine Learning with TensorFlow Google Cloud 日本語版: Google Cloud
  • How to Use The IFE-EFE Matrix for Strategic Analysis: Coursera
  • Análise de oportunidade de Blockchain: INSEAD
  • Financial Intermediation : Università di Napoli Federico II
  • Arctic Peoples and Cultures : University of Alberta

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok