Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of California, Irvine
Skills you'll gain: Goal Setting, Interviewing Skills, Professional Networking, Artificial Intelligence and Machine Learning (AI/ML), Negotiation, Workforce Planning, Professional Development, LinkedIn, Artificial Intelligence, Machine Learning, Talent Sourcing, Compensation and Benefits, Data Science, Data Analysis, Recruitment, Data Architecture, Presentations, Technical Consulting, Big Data, Job Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Feasibility Studies, Systems Development, Software Development Methodologies, Business Analysis, Software Design, Business Process Modeling, Communication, Data Flow Diagrams (DFDs), Stakeholder Communications, Business Communication, Product Lifecycle Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Intelligence, Data Warehousing, Dashboard, Databases, Data Analysis, Interactive Data Visualization, Data Management, Business Analytics, Data-Driven Decision-Making, Data Visualization Software, Data Transformation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Video Editing, Instagram, Video Production, Drive Engagement, Media Production, Content Creation
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Sampling (Statistics), R (Software), Statistical Inference, Probability Distribution, R Programming, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Methods, Data Science, Statistics, Data Analysis, Statistical Analysis, Probability, Data Manipulation, Histogram
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Sales Enablement, Sales Management, Sales, Customer Analysis, Governance, Sales Strategy, General Sales Practices, Talent Management, Competitive Analysis, Marketing, Sales Operations, Target Market, Selling Techniques, Verbal Communication Skills, Persuasive Communication, Sales Training, Oral Expression, Market Share, Sales Process, Business
Beginner · Specialization · 1 - 3 Months

Zoho Corporation
Skills you'll gain: Sales Management, Selling Techniques, Customer Relationship Management, General Sales Practices, Sales, Sales Process, Sales Strategy, Customer Relationship Building, Sales Training, Sales Prospecting, B2B Sales
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Graphical Tools, Graphic Design, Graphic and Visual Design, Design, Data Sharing, Design Software, Content Creation, User Accounts, Social Media, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Social Media Management, Social Media Content, Social Media, Facebook, Instagram, Social Media Marketing, Content Management, Scheduling, Content Creation, Content Marketing, Dashboard, Marketing
Beginner · Guided Project · Less Than 2 Hours

Universidad de Palermo
Skills you'll gain: Data Storytelling, Storytelling, Marketing Communications, Data Visualization, Brand Strategy, Strategic Communication, Presentations, Content Creation, Branding, Driving engagement, Content Strategy, Target Audience
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Brand Awareness, Photo Editing, Advertising
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Big Data, FinTech, Market Data, Analytics, Financial Market, Business Intelligence, Financial Services, Data Analysis, Digital Transformation, Data Science, Data-Driven Decision-Making, Mobile Banking, Banking
Beginner · Course · 1 - 4 Weeks