• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • F

    Fundação Instituto de Administração

    A prática da gestão de clubes e federações esportivas

    Skills you'll gain: Media Relations, Marketing, Business Management, Financial Management, Public Relations, Business Strategy, Event Management, Governance, Organizational Structure, Finance, Advertising Sales, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    275 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universidades Anáhuac

    Principios del Acompañamiento Educativo

    Skills you'll gain: Academic Advising, Personal Development, Self-Discipline, Mentorship, Student Support and Services, Community Development, Student Engagement, Collaboration, Initiative and Leadership, Self-Awareness, Emotional Intelligence, Empathy, Goal Setting, Relationship Building, Active Listening

    Beginner · Course · 1 - 3 Months

  • T

    The University of Sydney

    Easing the burden of obesity, diabetes and cardiovascular disease

    Skills you'll gain: Chronic Diseases, Social Determinants Of Health, Systems Thinking, Epidemiology, Public Health and Disease Prevention, Public Health, Health Care, Preventative Care, Sustainable Development, Nutrition and Diet, Biology, Psychology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    174 reviews

    Beginner · Course · 1 - 3 Months

  • É

    École Polytechnique

    Photovoltaic solar energy

    Skills you'll gain: Climate Change Mitigation, Electric Power Systems, Electrical Power, Energy and Utilities, Sustainable Technologies, Environmental Issue, Environmental Science, Project Finance, Semiconductors, Economics, Basic Electrical Systems, Materials science

    4.2
    Rating, 4.2 out of 5 stars
    ·
    481 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Boost Engagement: Optimize AI Content Performance

    Skills you'll gain: Content Performance Analysis, Social Media Marketing, Content Development and Management, Content Creation, Web Analytics, Social Media Management, Content Strategy, AI Personalization, Web Analytics and SEO, Market Analysis, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Global Business Communication

    Skills you'll gain: Data Storytelling, Active Listening, Non-Verbal Communication, Business Writing, Concision, Sales Presentations, Sales Strategy, Social Skills, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Customer Relationship Management (CRM) Software, Storytelling, Emotional Intelligence, Business Communication, Communication Strategies, Technical Communication, Communication, Marketing Communications

    4.3
    Rating, 4.3 out of 5 stars
    ·
    30 reviews

    Intermediate · Specialization · 1 - 3 Months

  • U

    Universidad de los Andes

    Comprender las dimensiones interculturales en la cotidianidad

    Skills you'll gain: Mediation, Culture, Intercultural Competence, Diversity Awareness, Language Competency, Cultural Diversity, Multilingualism, Social Justice, Cultural Sensitivity, Storytelling, Qualitative Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    394 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    Imperial College London

    Health Systems Development

    Skills you'll gain: Health Policy, Health Systems, Health Equity, Health Assessment, Health Care, Public Health, Health Disparities, Health Care Administration, Governance, Health Promotion, Policy Analysis, Social Determinants Of Health, Primary Care, Sustainable Development, Community Health, Program Evaluation, Research, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    331 reviews

    Beginner · Specialization · 1 - 3 Months

  • S

    Skillshare

    7-Day Personal Branding Challenge: Get Paid to Be You

    Skills you'll gain: Content Creation, Target Audience, Storytelling, Brand Strategy, Branding, Social Media, Brand Awareness, Social Media Marketing, Brand Management, Content Marketing, Instagram, Market Opportunities, Value Propositions, Self-Awareness, Growth Strategies, Communication

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Steigere den Zugriff auf dein Instagram Business Profil

    Skills you'll gain: Instagram, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Brand Awareness, Photo Editing, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of California, Irvine

    El arte de negociar

    Skills you'll gain: Negotiation, Contract Negotiation, Price Negotiation, Leadership, Communication, Empowerment, Influencing, Assertiveness, Planning, Emotional Intelligence, Adaptability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    531 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Application of AI, InsurTech, and Real Estate Technology

    Skills you'll gain: FinTech, Emerging Technologies, Market Analysis, Fraud detection, Real Estate, Real Time Data, Insurance, Property and Real Estate, Artificial Intelligence, Market Trend, Machine Learning, Commercial Real Estate, Financial Sales, Case Studies, Customer experience improvement, Automation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    588 reviews

    Mixed · Course · 1 - 4 Weeks

1…247248249…500

In summary, here are 10 of our most popular social media marketing courses

  • A prática da gestão de clubes e federações esportivas : Fundação Instituto de Administração
  • Principios del Acompañamiento Educativo: Universidades Anáhuac
  • Easing the burden of obesity, diabetes and cardiovascular disease: The University of Sydney
  • Photovoltaic solar energy: École Polytechnique
  • Boost Engagement: Optimize AI Content Performance: Coursera
  • Global Business Communication: Starweaver
  • Comprender las dimensiones interculturales en la cotidianidad: Universidad de los Andes
  • Health Systems Development: Imperial College London
  • 7-Day Personal Branding Challenge: Get Paid to Be You: Skillshare
  • Steigere den Zugriff auf dein Instagram Business Profil: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok