• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • O

    O.P. Jindal Global University

    Theories of Public Policy

    Skills you'll gain: Public Policies, Policy Development, Policy Analysis, Political Sciences, Economics, Policy, and Social Studies, Advocacy, Environmental Policy, Behavioral Economics, Public Administration, Program Evaluation, Ethical Standards And Conduct, Governance, Systems Thinking

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The State University of New York

    تطوير تميزك المهني والتدريب الذاتي

    Skills you'll gain: Business Strategy, Training and Development, Lifelong Learning, Strategic Decision-Making, Professional Development, Personal Development, Performance Measurement, Self-Awareness, Benchmarking, Organizational Skills, Portfolio Management, Gap Analysis, Goal Setting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    37 reviews

    Mixed · Course · 1 - 3 Months

  • B

    Board Infinity

    Quantitative Aptitude Mastery— Exam & Recruitment Prep

    Skills you'll gain: Arithmetic, Logical Reasoning, Quantitative Research, Estimation, Applied Mathematics, Advanced Mathematics, Algebra, Complex Problem Solving, General Mathematics

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    L&T EduTech

    Infrastructure for Transportation Systems

    Skills you'll gain: Construction Engineering, Civil Engineering, Construction, Building Services Engineering, Civil and Architectural Engineering, HVAC, Traffic Flow Optimization, Transportation Operations, Architecture and Construction, Electrical Systems, Construction Management, Public Works, Engineering Software, Engineering Design Process, Structural Analysis, Sustainable Engineering, Construction Estimating, Building Design, Land Development, Sustainable Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Advanced · Specialization · 3 - 6 Months

  • I

    IBM

    GenAI for SEO: A Hands-On Playbook

    Skills you'll gain: Prompt Engineering, Keyword Research, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Cape Town

    Building Fintech Startups in Emerging Markets

    Skills you'll gain: Design Thinking, Entrepreneurship, Solution Design, Business Modeling, Business Planning, Business Strategies, Market Opportunities, New Business Development, FinTech, Case Studies, Professional Networking, Business Development, Growth Strategies, Financial Regulation, Fundraising, Intellectual Property

    4.8
    Rating, 4.8 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

  • N

    Novartis

    Lead Selection & Optimization

    Skills you'll gain: Drug Development, Pharmacology, Pharmaceuticals, Pre-Clinical Development, Biochemical Assays, Clinical Trials, Chemistry, Infectious Diseases

    5
    Rating, 5 out of 5 stars
    ·
    31 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Relativism

    Skills you'll gain: Cultural Diversity, Anthropology, Social Studies, Ethical Standards And Conduct, Research, Sociology, Environmental Issue, Science and Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    44 reviews

    Intermediate · Course · 1 - 4 Weeks

  • É

    École Polytechnique Fédérale de Lausanne

    Innovative Governance of Large Urban Systems

    Skills you'll gain: Social Justice, Community Development, Governance, Sustainable Development, Systems Thinking, Information Technology, Economic Development, Policty Analysis, Research, and Development, Digital Transformation, Stakeholder Engagement, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    185 reviews

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Fundamentos da Gestão do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Relationship Building, Customer experience strategy (CX), Customer Retention, Agile Methodology, Customer Engagement, Customer Data Management, Customer Relationship Management, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Target Audience, Value Propositions, Solution Delivery, Business Analysis, Web Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    62 reviews

    Beginner · Specialization · 3 - 6 Months

  • I

    IESE Business School

    How to Build an Effective Service Company

    Skills you'll gain: Lean Methodologies, Workforce Management, Service Improvement, Operations Management, Operational Performance Management, Business Process Management, Process Optimization, Service Management, Operational Efficiency, Process Analysis, Sustainable Business, Capacity Management, Customer experience improvement, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Justice and Equity in Technology Policy

    Skills you'll gain: Social Justice, Responsible AI, Disabilities, Innovation, Diversity Awareness, Social Impact, Socioeconomics, Human Centered Design, Sustainable Systems, Policy Analysis, Diversity Equity and Inclusion Initiatives, Data Ethics, Technology Strategies, Policy Development, Governance, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research and analysis for tech industries
1…239240241…376

In summary, here are 10 of our most popular market research courses

  • Theories of Public Policy: O.P. Jindal Global University
  • تطوير تميزك المهني والتدريب الذاتي: The State University of New York
  • Quantitative Aptitude Mastery— Exam & Recruitment Prep: Board Infinity
  • Infrastructure for Transportation Systems: L&T EduTech
  • GenAI for SEO: A Hands-On Playbook: IBM
  • Building Fintech Startups in Emerging Markets: University of Cape Town
  • Lead Selection & Optimization: Novartis
  • Relativism: University of California, Irvine
  • Innovative Governance of Large Urban Systems: École Polytechnique Fédérale de Lausanne
  • Fundamentos da Gestão do Sucesso do Cliente: Fundação Instituto de Administração

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok