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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: New
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    Alex Genadinik

    Viral Marketing And Growth Hacking With Content Marketing

    Skills you'll gain: Social Media Content, Content Marketing, Copywriting, Social Media Marketing, Content Creation, Social Media, Content Strategy, Drive Engagement, Promotional Strategies, Customer Engagement

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    University of Pennsylvania

    ESG and Social Activism

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Governance, Corporate Sustainability, Diversity and Inclusion, Corporate Strategy, Business Ethics, Crisis Management, Social Impact, Stakeholder Management, Strategic Communication, Risk Management, Executive Recruitment, Stakeholder Analysis, Succession Planning

    4.8
    Rating, 4.8 out of 5 stars
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    178 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of California, Davis

    Digital Technology and Social Change

    Skills you'll gain: Digital Transformation, Innovation, Responsible AI, Digital Communications, Machine Learning, Data Ethics, Business Transformation, Blockchain, Emerging Technologies, Social Impact, Technology Strategies, Data Storage, AI Enablement, Artificial Intelligence, Digital Assets, Fundraising and Crowdsourcing, Technology Solutions, Business Ethics, Artificial Neural Networks, Generative AI

    4.6
    Rating, 4.6 out of 5 stars
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    39 reviews

    Beginner · Specialization · 3 - 6 Months

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    AI CERTs

    AI for Marketing

    Skills you'll gain: AI Personalization, Marketing Automation, Cross-Channel Marketing, Marketing Effectiveness, Email Marketing, Marketing, Content Marketing, Marketing Analytics, Marketing Strategies, Customer Engagement, Responsible AI, AI Enablement, Data-Driven Decision-Making, Social Media Campaigns, Artificial Intelligence, Customer experience improvement, Generative AI Agents, Generative AI, AI Workflows

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Music and Social Action

    Skills you'll gain: Aesthetics, Art History, Music History, Liberal Arts, Music, Education and Training, Social Justice, Social Impact, Performing Arts, Public Affairs, Cultural Diversity, Community Development, Classical Music, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
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    181 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    Northwestern University

    Leadership Through Social Influence

    Skills you'll gain: Influencing, Persuasive Communication, Leadership, Motivational Skills, Communication, Behavior Management, Negotiation, Overcoming Obstacles

    4.7
    Rating, 4.7 out of 5 stars
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    1.4K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    S

    Simplilearn

    Mobile Marketing

    Skills you'll gain: HubSpot CRM, Customer Relationship Management, Marketing Automation, Performance marketing, Online Advertising, Keyword Research, Promotional Strategies, Social Media Marketing, Advertising Campaigns, Marketing Strategies, Customer Acquisition Management, Product Promotion, Search Engine Optimization, Performance Metric, Customer Engagement, Advertising, Key Performance Indicators (KPIs), Competitive Analysis, Business Metrics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Aptly

    Marketing with TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Business Marketing, Social Media Marketing, Content Creation, Online Advertising, Storytelling, Social Media Strategy, Social Media, Marketing Strategies, Performance Measurement, Content Marketing, Video Editing, Video Production, Social Media Content, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Marketing

    4.8
    Rating, 4.8 out of 5 stars
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    142 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Simplilearn

    Multichannel Marketing - Email, Content and Mobile Marketing

    Skills you'll gain: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, HubSpot CRM, Marketing Strategies, Web Content, Social Media Content, Paid media, Marketing, Digital Content, Content Creation, Target Audience, Marketing Analytics, Lead Generation, Newsletters, Digital Marketing, Customer Relationship Management, UI/UX Strategy, Marketing Automation

    4.5
    Rating, 4.5 out of 5 stars
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    37 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Yunus Social Business Fund Bengaluru

    Creating a Social Business

    Skills you'll gain: Stakeholder Management, Social Impact, Peer Review, Sustainable Business, Corporate Sustainability, Entrepreneurship, Case Studies, Needs Assessment, Root Cause Analysis, Constructive Feedback, Business Strategy, Business Modeling, Innovation, Business, Economics

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    Universidad Peruana de Ciencias Aplicadas

    Voces de cambio social

    Skills you'll gain: Design Thinking, Business Modeling, Needs Assessment, Social Impact, Professional Networking, Entrepreneurship, Creative Problem-Solving, Sustainable Development, Planning, Community Development, Self-Motivation, Growth Strategies, Professional Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    574 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    The Olympic Games and the Media

    Skills you'll gain: Media and Communications, Media Relations, Media Strategy, Video Production, Social Media, Brand Management, Advertising, Event Marketing, Media Production, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    168 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Viral Marketing And Growth Hacking With Content Marketing: Alex Genadinik
  • ESG and Social Activism: University of Pennsylvania
  • Digital Technology and Social Change: University of California, Davis
  • AI for Marketing: AI CERTs
  • Music and Social Action: Yale University
  • Leadership Through Social Influence: Northwestern University
  • Mobile Marketing: Simplilearn
  • Marketing with TikTok: Aptly
  • Multichannel Marketing - Email, Content and Mobile Marketing: Simplilearn
  • Creating a Social Business: Yunus Social Business Fund Bengaluru

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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