Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Collaborative Software, Google Workspace, Gmail, Telecommuting, Virtual Networking, File Management
★ 4.7 (417) · Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Generative AI, Advertising, Advertising Campaigns, Content Creation, ChatGPT, Prompt Engineering, Responsible AI, Data Ethics, Artificial Intelligence, Creativity, Video Editing
★ 4.5 (138) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Brand Awareness, Market Research, Strategic Marketing, Branding, Marketing Strategies, Marketing, Brand Management, Research, User Research
★ 4.9 (16) · Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Delegation Skills, Legal Technology, Critical Thinking, Responsible AI, Time Management, AI Enablement, Artificial Intelligence, Experimentation, Advocacy, Legal Strategy, AI Workflows, Email Automation, Lifelong Learning, Professional Development, Constructive Feedback, Leadership, Creativity, Presentations, Generative AI, Communication
★ 4.6 (77) · Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Search Engine Optimization, Content Management, Web Content, Web Design, Information Architecture, Web Design and Development, Goal Setting, Project Implementation, Project Closure
★ 4.7 (85) · Beginner · Guided Project · Less Than 2 Hours

Vanderbilt University
Skills you'll gain: Generative AI, AI Enablement, Operational Efficiency, Innovation, Operational Excellence, Curriculum Development, Enterprise Architecture, Thought Leadership, Program Implementation, Strategic Planning, Responsible AI, Data Ethics, Artificial Intelligence, Automation, Workforce Development, Education Software and Technology, Large Language Modeling, Business Strategies
★ 4.8 (1K) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Customer Service, Customer experience strategy (CX), Customer Analysis, Process Mapping, Customer Insights, Process Design, Customer Support, Cross-Channel Marketing, Marketing Operations, Business Process, Web Analytics, Marketing
★ 4.5 (42) · Beginner · Guided Project · Less Than 2 Hours

Tecnológico de Monterrey
Skills you'll gain: Succession Planning, Innovation, Business Modeling, Value Propositions, Governance, Entrepreneurship, Lean Methodologies, Leadership and Management, Leadership, Business Leadership, Corporate Strategy, New Product Development, Ideation, Strategic Leadership, Business Strategy, Sales Presentations, Leadership Development, New Business Development, Talent Management, Business Planning
★ 4.3 (60) · Advanced · Specialization · 3 - 6 Months

Skills you'll gain: Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, Sales Pipelines, Sales Management, Generative AI, Lead Generation, Sales Prospecting, LinkedIn, B2B Sales, AI Personalization, Prospecting and Qualification, Responsible AI, ChatGPT, Email Marketing, Artificial Intelligence, Marketing Collateral, Proposal Writing, Forecasting
★ 4.9 (15) · Intermediate · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Data Analysis, Sustainable Development, Spreadsheet Software, Sustainability Reporting, Marketing and Public Relations, Analysis, Business Writing, Sustainable Business, Corporate Sustainability, Product Lifecycle Management, Business Communication, Presentations
★ 4.5 (70) · Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Financial Acumen, Financial Analysis, Operational Efficiency, Business Acumen, Business, Finance, Business Strategies, Business Metrics, Financial Management, Business Strategy, Strategic Decision-Making, Performance Analysis
★ 4.8 (64) · Beginner · Course · 1 - 4 Weeks

Rice University
Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Diversity Awareness, Demography, Workplace inclusivity, Organizational Development, Organizational Effectiveness, Human Resource Strategy
★ 4.8 (210) · Intermediate · Course · 1 - 3 Months