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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Global Impact: Multiculturalism

    Skills you'll gain: Diversity Marketing, Cultural Diversity, Workplace inclusivity, Consumer Behaviour, Cultural Sensitivity, Global Marketing, Diversity Awareness, Cultural Responsiveness, Marketing, Advertising, Team Leadership, Target Market, Marketing Communications, Marketing Strategies, Branding, Communication Strategies

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Building Powerful Reports and Dashboards in Power BI

    Skills you'll gain: Data Ethics, Dashboard, Power BI, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Visualization, Data Storytelling, Data Visualization Software, Data-Driven Decision-Making, Business Reporting, Business Analytics, Data Analysis Expressions (DAX), Data Security, Data Management, Key Performance Indicators (KPIs), Data Analysis, Performance Analysis, Performance Tuning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create your e-commerce store with Ecwid

    Skills you'll gain: Customer Communications Management, Content Management Systems, Retail Management, Payment Processing, E-Commerce, Web Content, Product Management, Shipping and Receiving, Marketing, System Configuration, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    N

    Northeastern University

    Healthcare Consumerism and Implication for Care Delivery

    Skills you'll gain: Healthcare Industry Knowledge, Health Systems, Value-Based Care, Change Management, Health Care, Health Administration, Patient-centered Care, Health Policy, Consumer Behaviour, Customer experience improvement, Data-Driven Decision-Making, Payment Systems, Emerging Technologies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Analysis and Visualization of Data with Power BI

    Skills you'll gain: Dashboard, Power BI, Data Presentation, Data Visualization Software, Data Storytelling, Data Visualization, Interactive Data Visualization, Advanced Analytics, Data Analysis, Business Intelligence, Statistical Reporting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Peking University

    中级商务汉语——商务活动篇

    Skills you'll gain: Telephone Skills, Business Communication, Market Research, Business Correspondence, Travel Arrangements, Events and Conferences, Cultural Sensitivity, Negotiation, Language Competency, Customer Relationship Building, Presentations, Vocabulary

    4.8
    Rating, 4.8 out of 5 stars
    ·
    63 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Perform data science with Azure Databricks

    Skills you'll gain: PySpark, Databricks, Apache Spark, MLOps (Machine Learning Operations), Microsoft Azure, Big Data, Data Processing, Deep Learning, Data Transformation, Model Deployment, Machine Learning Software, Model Evaluation, Machine Learning, Distributed Computing, Exploratory Data Analysis, Regression Analysis

    3.1
    Rating, 3.1 out of 5 stars
    ·
    79 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Digital Media and Strategic Planning in Technology Markets

    Skills you'll gain: Value Propositions, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Web Analytics and SEO, Business Strategy, Paid media, Content Marketing, Market Analysis, Marketing Strategy and Techniques, Email Marketing, Digital Marketing, Google Ads, Innovation, Product Development, Video Production

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    Regression Modeling Fundamentals

    Skills you'll gain: Logistic Regression, Predictive Modeling, SAS (Software), Statistical Modeling, Regression Analysis, Model Evaluation, Statistical Analysis, Data Analysis, Model Deployment, Data Preprocessing, Statistical Methods, Probability & Statistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    53 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Gestión del análisis de datos

    Skills you'll gain: Exploratory Data Analysis, Data-Driven Decision-Making, Data Analysis, Data Management, Data Strategy, Management Reporting, Analytical Skills, Statistical Inference, Statistical Modeling, Data Presentation, Team Leadership, Statistical Methods, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    104 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Gemini for Google Cloud Learning Path

    Skills you'll gain: Google Gemini, Gemini, AI Security, Cloud Deployment, Customer Insights, Customer Analysis, Kubernetes, Generative AI, Customer Data Management, Big Data, Google Cloud Platform, Test Script Development, Software Development Life Cycle, Cloud Security, Development Testing, Virtual Networking, Application Deployment, DevOps, Application Development, Security Engineering

    4.2
    Rating, 4.2 out of 5 stars
    ·
    32 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Unleashing the Impact of your Social Enterprise

    Skills you'll gain: Social Impact, Growth Strategies, Marketing Communications, Sustainable Development, Business Planning, Communication Strategies, Strategic Partnership, Entrepreneurship, Performance Measurement, Innovation, Franchising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Global Impact: Multiculturalism: University of Illinois Urbana-Champaign
  • Building Powerful Reports and Dashboards in Power BI: Microsoft
  • Create your e-commerce store with Ecwid: Coursera
  • Healthcare Consumerism and Implication for Care Delivery : Northeastern University
  • Analysis and Visualization of Data with Power BI: Microsoft
  • 中级商务汉语——商务活动篇: Peking University
  • Perform data science with Azure Databricks: Microsoft
  • Digital Media and Strategic Planning in Technology Markets: University of Colorado Boulder
  • Regression Modeling Fundamentals: SAS
  • Gestión del análisis de datos: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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