• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • U

    Universidad de Chile

    Criterios para la Gestión y el Aseguramiento de la Calidad en la Educación Superior

    Skills you'll gain: Teaching, Higher Education, Accountability, Education and Training, Program Standards, Pedagogy, Classroom Management, Program Evaluation, Instructional Strategies, Academic Advising, Student Services, Research, Policy Development, Data Collection, Collaboration

    4
    Rating, 4 out of 5 stars
    ·
    92 reviews

    Beginner · Course · 1 - 3 Months

  • T

    Technion - Israel Institute of Technology

    Innovation Career Lessons from a Master

    Skills you'll gain: Innovation, Creative Problem-Solving, Team Building, Ideation, Creative Thinking, Entrepreneurship, Visionary, Initiative and Leadership, New Product Development, Design and Product, Strategic Planning, Persistence, Overcoming Obstacles, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    351 reviews

    Beginner · Course · 1 - 4 Weeks

  • É

    École Polytechnique Fédérale de Lausanne

    L'art des structures 1 : Câbles et arcs

    Skills you'll gain: Structural Analysis, Construction, Structural Engineering, Architectural Engineering, Civil Engineering, Materials science, Engineering Analysis, Engineering Calculations, Safety Assurance, Mechanics, Physics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 3 Months

  • T

    Technical University of Munich (TUM)

    From Zero to Hero - Digital Product Development From Scratch

    Skills you'll gain: Prompt Engineering, Amazon Bedrock, MLOps (Machine Learning Operations), Innovation, Design Thinking, Generative AI, Ideation, Amazon Web Services, Lean Methodologies, Model Evaluation, Product Development, User Experience Design, New Product Development, Agile Product Development, Machine Learning, User Research

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • E

    ESSEC Business School

    L'investissement à impact, la finance qui change le monde

    Skills you'll gain: Due Diligence, Sustainable Development, Project Finance, Investments, Social Impact, Environmental Social And Corporate Governance (ESG), Proposal Development, Investment Banking, Entrepreneurship, Market Opportunities, Fundraising, Sustainable Business, Sales Presentations, Governance, Feasibility Studies, Needs Assessment, Stakeholder Engagement, Economic Development, Financial Analysis, Asset Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    287 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Geneva

    Exercer son esprit critique à l’ère informationnelle

    Skills you'll gain: Cognitive flexibility, Critical Thinking, Scientific Methods, Research, Psychology, digital literacy, Media and Communications, Social Impact

    4.7
    Rating, 4.7 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 3 Months

  • T

    Technical University of Munich (TUM)

    Digitalisation in Aeronautics

    Skills you'll gain: Control Systems, Structural Engineering, Digital Transformation, Engineering Analysis, Communication Systems, Mathematical Modeling, Engineering Design Process, Simulation and Simulation Software, Technology Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    207 reviews

    Intermediate · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Ciência de Dados para Finanças

    Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, FinTech, Ggplot2, Data Visualization Software, Plot (Graphics), Deep Learning, Data Modeling, R Programming, Market Data, Predictive Analytics, Analytics, Data Science, Data Analysis, Business Analytics, Data Processing, Data Manipulation, Machine Learning, Financial Market

    4.3
    Rating, 4.3 out of 5 stars
    ·
    90 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of California, Davis

    Introduction to Sensory Science

    Skills you'll gain: Food and Beverage, Consumer Behaviour, Quality Assurance, Laboratory Testing, Product Testing, Usability Testing, Science and Research, Data Collection, Nutrition and Diet, Surveys, Scientific Methods, Research, Psychology, Acceptance Testing, Analytical Testing, Biology, Product Development, Analytical Skills, Medical Science and Research, Physiology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    The Chinese University of Hong Kong

    Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话)

    Skills you'll gain: Statistical Modeling, Statistical Software, Social Sciences, Statistical Analysis, Sociology, Statistical Methods, Correlation Analysis, Regression Analysis, Research, Model Evaluation, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    95 reviews

    Mixed · Course · 3 - 6 Months

  • E

    Erasmus University Rotterdam

    Business Model Innovation for Sustainable Landscape Restoration

    Skills you'll gain: Stakeholder Analysis, Market Opportunities, Business Modeling, Sustainable Development, New Business Development, Key Performance Indicators (KPIs), Sustainable Business, Systems Analysis, Financial Analysis, Systems Thinking, Business Architecture, Innovation, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Copenhagen

    Personalised Medicine from a Nordic Perspective

    Skills you'll gain: Precision Medicine, Patient-centered Care, Health Informatics, Healthcare Ethics, Health Policy, Risk Analysis, Data-Driven Decision-Making, Medical Science and Research, Healthcare Industry Knowledge, Health Care, Clinical Research, Molecular Biology, Information Privacy, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    51 reviews

    Intermediate · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research analysis
1…177178179…375

In summary, here are 10 of our most popular market research courses

  • Criterios para la Gestión y el Aseguramiento de la Calidad en la Educación Superior: Universidad de Chile
  • Innovation Career Lessons from a Master: Technion - Israel Institute of Technology
  • L'art des structures 1 : Câbles et arcs: École Polytechnique Fédérale de Lausanne
  • From Zero to Hero - Digital Product Development From Scratch: Technical University of Munich (TUM)
  • L'investissement à impact, la finance qui change le monde: ESSEC Business School
  • Exercer son esprit critique à l’ère informationnelle: University of Geneva
  • Digitalisation in Aeronautics: Technical University of Munich (TUM)
  • Ciência de Dados para Finanças: Fundação Instituto de Administração
  • Introduction to Sensory Science: University of California, Davis
  • Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话): The Chinese University of Hong Kong

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok