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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • U

    University of Colorado Boulder

    Introduction to Public Relations and the Media

    Skills you'll gain: Press Releases, Strategic Communication, Public Relations, Media Relations, Crisis Management, Marketing and Public Relations, Marketing Communications, Media and Communications, Corporate Communications, Communication Strategies, Corporate Sustainability, Social Media, Target Audience, Journalism, Media Strategy, Content Performance Analysis, Writing, Branding, Business Ethics, Brand Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    776 reviews

    Beginner · Specialization · 3 - 6 Months

  • Y

    Yonsei University

    Big Data Emerging Technologies

    Skills you'll gain: Apache Spark, Big Data, SPSS, Analytics, Real Time Data, Apache Hadoop, Data Processing, Business Analytics, Statistical Analysis, Data Analysis Software, Business Strategy, Market Share, Distributed Computing, Scalability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    318 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Emerging Trends & Technologies in the Virtual K-12 Classroom

    Skills you'll gain: Education Software and Technology, Learning Management Systems, Collaborative Software, Digital pedagogy, Teaching, Augmented Reality, Game Design, Virtual Environment, Emerging Technologies, Information Privacy, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    667 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Data Mining Methods

    Skills you'll gain: Data Mining, Anomaly Detection, Unsupervised Learning, Supervised Learning, Classification Algorithms, Decision Tree Learning, Machine Learning Algorithms, Exploratory Data Analysis, Analysis, Machine Learning, Algorithms, Bayesian Statistics, Artificial Neural Networks, Model Evaluation

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    71 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    INSEAD

    Blockchain Opportunity Analysis

    Skills you'll gain: Peer Review, Blockchain, Market Opportunities, Business Analysis, Competitive Analysis, Case Studies, Market Analysis, Solution Design, New Business Development, Business Modeling, Value Propositions, Business Strategy, Market Research, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    213 reviews

    Intermediate · Course · 1 - 3 Months

  • M

    Michigan State University

    Art for Games

    Skills you'll gain: Unity Engine, Animations, 3D Modeling, Storyboarding, Color Theory, Animation and Game Design, 3D Assets, Video Game Development, Adobe Photoshop, Autodesk Maya, Computer Graphics, Game Design, Conceptual Design, Prototyping, Graphic and Visual Design, Computer Graphic Techniques, Design, Data Import/Export, Design Elements And Principles, Design Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    430 reviews

    Beginner · Specialization · 3 - 6 Months

  • A

    Arizona State University

    Design of Experiments

    Skills you'll gain: Experimentation, Sample Size Determination, Research Design, Regression Analysis, Statistical Analysis, Statistical Methods, Data Analysis Software, Statistical Modeling, Statistical Hypothesis Testing, Design Strategies, Sampling (Statistics), Probability & Statistics, Mathematical Modeling, Analysis, Model Evaluation, Data Transformation, Descriptive Statistics, Probability Distribution, Variance Analysis, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    380 reviews

    Beginner · Specialization · 3 - 6 Months

  • R

    Rice University

    Investment Strategies and Portfolio Analysis

    Skills you'll gain: Portfolio Management, Investment Management, Performance Measurement, Performance Analysis, Return On Investment, Investments, Financial Market, Financial Analysis, Risk Analysis, Benchmarking, Statistical Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    280 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of North Texas

    Foundations of Marketing Practice for Non-Majors

    Skills you'll gain: Consumer Behaviour, Strategic Marketing, Marketing Strategies, Marketing, Marketing Management, Market Research, Customer Analysis, Market Analysis, Market Opportunities, Business Strategy, Business Marketing, Business, Target Market, Competitive Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Differential Calculus through Data and Modeling

    Skills you'll gain: Calculus, Applied Mathematics, Data Modeling, Estimation, Graphing, Mathematical Modeling, Numerical Analysis, Algebra, Mathematical Software, Engineering Calculations, Linear Algebra, Trigonometry, Operations Research, Data Analysis, Graphical Tools, Derivatives, Mathematical Theory & Analysis, Geometry

    4.8
    Rating, 4.8 out of 5 stars
    ·
    390 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies, Performance marketing, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    725 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • J

    Johns Hopkins University

    Simple Regression Analysis in Public Health

    Skills you'll gain: Biostatistics, Logistic Regression, Regression Analysis, Statistical Methods, Statistical Analysis, Epidemiology, Quantitative Research, Public Health, Statistical Modeling, Probability & Statistics, Statistical Inference, Risk Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    389 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Introduction to Public Relations and the Media: University of Colorado Boulder
  • Big Data Emerging Technologies: Yonsei University
  • Emerging Trends & Technologies in the Virtual K-12 Classroom: University of California, Irvine
  • Data Mining Methods: University of Colorado Boulder
  • Blockchain Opportunity Analysis: INSEAD
  • Art for Games: Michigan State University
  • Design of Experiments: Arizona State University
  • Investment Strategies and Portfolio Analysis: Rice University
  • Foundations of Marketing Practice for Non-Majors: University of North Texas
  • Differential Calculus through Data and Modeling: Johns Hopkins University

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Social Media Marketing (9)
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