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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Status: Free Trial
    Free Trial
    C

    Coursera

    Track Basic Metrics

    Beginner · Course · 1 - 4 Weeks

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    W

    Whizlabs

    Fundamentals of AWS AI and ML Solutions

    Skills you'll gain: Model Deployment, AWS SageMaker, MLOps (Machine Learning Operations), Image Analysis, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML), Amazon Web Services, Deep Learning, AI Personalization, Model Evaluation, Applied Machine Learning, Computer Vision, Machine Learning, Feature Engineering, Text Mining, Data Wrangling

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Map Org Structures

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Microsoft

    Excel and Copilot Fundamentals

    Skills you'll gain: Prompt Engineering, Excel Formulas, Microsoft Copilot, Microsoft Excel, Data Visualization, Data Analysis, Data Entry, Data Presentation, Spreadsheet Software, Data Manipulation, User Interface (UI)

    4.2
    Rating, 4.2 out of 5 stars
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    336 reviews

    Beginner · Course · 1 - 3 Months

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    LearnKartS

    Master Microsoft Excel with Copilot

    Skills you'll gain: Prompt Engineering, Excel Formulas, Microsoft Copilot, Microsoft Excel, Pivot Tables And Charts, Data Cleansing, Data Visualization, Excel Macros, Data Literacy, Data Presentation, Data Manipulation, Spreadsheet Software, Data Entry, Data Quality, Data Transformation, Data Validation, Data Analysis, Workflow Management, AI Workflows, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    IBM

    Business Intelligence (BI) Essentials

    Skills you'll gain: Business Intelligence, Data-Driven Decision-Making, Data Mining, Business Analytics, Data Analysis, Data Management, Data Visualization, Data Warehousing, Data Wrangling, Extract, Transform, Load, Statistical Analysis, Data Visualization Software, Dashboard, Key Performance Indicators (KPIs)

    4.7
    Rating, 4.7 out of 5 stars
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    421 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    University of California, Santa Cruz

    Bayesian Statistics: From Concept to Data Analysis

    Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistical Methods, Probability & Statistics, Statistics, Statistical Modeling, Probability, Probability Distribution, Data Analysis, R Programming, Regression Analysis, R (Software), Microsoft Excel, Analytical Skills, Statistical Visualization, Predictive Modeling, Data Visualization, Data Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    ChatGPT for Beginners: Save time with Microsoft Excel

    Skills you'll gain: ChatGPT, Microsoft Excel, Excel Formulas, Web Scraping, Data Synthesis, Data Cleansing, Text Mining, Data Manipulation, AI Enablement, Data Analysis Software, Unstructured Data, Prompt Engineering, Business Analytics, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    395 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
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    Coursera

    Validate and Summarize Data Effectively with Excel

    Skills you'll gain: Pivot Tables And Charts, Trend Analysis, Financial Data, Microsoft Excel, Data Quality, Data Validation, Excel Formulas, Strategic Decision-Making, Data Synthesis, Exploratory Data Analysis, Data Analysis, Data-Driven Decision-Making, Statistical Reporting, Business Analytics, Descriptive Statistics, Data Integrity

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
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    University of Huddersfield

    Differential Calculus Fundamentals

    Skills you'll gain: Applied Mathematics, Analytical Skills, Calculus, Engineering Calculations, Advanced Mathematics, Data-Driven Decision-Making, Derivatives

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Market Research Foundations for Strategy and Growth

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Packt

    Mastering Python for Data Science

    Skills you'll gain: Data Science, Statistical Inference, Data Visualization, Pandas (Python Package), Probability & Statistics, Statistics, Regression Analysis, Apache Hadoop, Big Data, Machine Learning, Data Manipulation, Data Preprocessing, Data Analysis, Analytics, Random Forest Algorithm, Python Programming, Data Mapping, Object Oriented Programming (OOP), JavaScript Frameworks, HTML and CSS

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Track Basic Metrics: Coursera
  • Fundamentals of AWS AI and ML Solutions: Whizlabs
  • Map Org Structures: Coursera
  • Excel and Copilot Fundamentals: Microsoft
  • Master Microsoft Excel with Copilot: LearnKartS
  • Business Intelligence (BI) Essentials: IBM
  • Bayesian Statistics: From Concept to Data Analysis: University of California, Santa Cruz
  • ChatGPT for Beginners: Save time with Microsoft Excel: Coursera
  • Validate and Summarize Data Effectively with Excel: Coursera
  • Differential Calculus Fundamentals: University of Huddersfield

Skills you can learn in Marketing

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