Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Kennesaw State University
Skills you'll gain: Sales Process, Selling Techniques, Verbal Communication Skills, Sales, B2B Sales, Sales Strategy, Communication, Consumer Behaviour, Customer Relationship Building, Customer Analysis, Non-Verbal Communication, Target Audience
Beginner · Course · 1 - 3 Months
University of Virginia
Skills you'll gain: Design Thinking, Innovation, User Research, Design Research, Open Mindset, Human Centered Design, Project Scoping, Project Planning, Growth Mindedness, User Feedback, Strategic Thinking, Qualitative Research, Interviewing Skills, Customer Insights, Empathy
Beginner · Course · 1 - 3 Months

Skills you'll gain: Excel Macros, Key Performance Indicators (KPIs), Prompt Engineering, Data Storytelling, Performance Measurement, Regression Analysis, Business Metrics, Continuous Improvement Process, Performance Analysis, Business Process Improvement, Performance Improvement, Statistical Hypothesis Testing, Responsible AI, ChatGPT, Microsoft Excel, Generative AI, Data Visualization, Business Analysis, Statistical Analysis, Business Intelligence
Intermediate · Specialization · 3 - 6 Months

Michigan State University
Skills you'll gain: Fundraising and Crowdsourcing, Grant Writing, Fundraising, Digital Media Strategy, Proposal Writing, Campaign Management, Social Media, Social Media Strategy, Stakeholder Engagement, Brand Marketing, Content Strategy, Content Creation
Beginner · Course · 1 - 3 Months

Illinois Tech
Skills you'll gain: Game Theory, Market Dynamics, Business Economics, Strategic Decision-Making, Strategic Thinking, Business Strategy, Price Negotiation, Supply And Demand, Economics, Market Analysis, Competitive Analysis, Consumer Behaviour, Profit and Loss (P&L) Management, Policy Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management
Beginner · Course · 1 - 3 Months

Macquarie University
Skills you'll gain: Intercultural Competence, Cultural Diversity, Cultural Sensitivity, Business Ethics, Cognitive flexibility, Diversity Awareness, Diversity and Inclusion, Workplace inclusivity, Cross-Functional Team Leadership, Professionalism, Organizational Leadership, Global Marketing, Business Leadership, Collaboration, Culture, International Relations, Systems Thinking, Economics
Mixed · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Earned Value Management, Stakeholder Management, Program Management, Stakeholder Communications, Agile Project Management, Stakeholder Engagement, Project Management Office (PMO), Agile Methodology, Project Performance, Team Leadership, Project Schedules, Virtual Teams, Team Building, Conflict Management, Change Management, Project Management Life Cycle, Return On Investment, Strategic Leadership, Communication, Risk Management
Beginner · Professional Certificate · 3 - 6 Months

West Virginia University
Skills you'll gain: Sales Management, Sales Strategy, Account Management, Sales, Sales Process, Sales Training, Inside Sales, Selling Techniques, Business Strategy, Outside Sales, Recruitment
Mixed · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Interviewing Skills, Negotiation, Telephone Skills, Recruitment, Communication, Verbal Communication Skills, Compensation Management, Professionalism, Storytelling, Problem Solving, Self-Awareness, Analytical Skills
Mixed · Course · 1 - 3 Months

Columbia University
Skills you'll gain: Project Finance, Construction Management, Real Estate, Cash Flows, Financial Modeling, Risk Management, Finance, Project Management, Lean Methodologies, Financial Analysis, Capital Budgeting, Commercial Real Estate, Business Mathematics, Strategic Partnership, Return On Investment
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Marketing Strategies, Digital Marketing, Marketing, Marketing Analytics, Sales Strategy, Digital Advertising, Consumer Behaviour, Brand Strategy, Branding, Performance Measurement, A/B Testing, Community Development
Beginner · Course · 1 - 4 Weeks