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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    EDUCBA

    Apply OpenCV for Real-Time Computer Vision Projects

    Skills you'll gain: Computer Vision, Image Analysis, Program Development, Data Science, Real Time Data, Python Programming, Development Environment, NumPy, Machine Learning Methods, System Design and Implementation, Motion Graphics, Model Deployment, Software Installation, Debugging

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies, Performance marketing, Goal Setting

    4.6
    Rating, 4.6 out of 5 stars
    ·
    725 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    EDUCBA

    Build and Deploy Chatbots Using Dialogflow

    Skills you'll gain: Context Management, Artificial Intelligence, Performance Testing, Natural Language Processing, Integration Testing, Web Services, Business Logic, Data Validation, System Configuration

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Edureka

    Applied Machine Learning Without Coding

    Skills you'll gain: Model Evaluation, Classification Algorithms, Regression Analysis, Data Science, Statistical Modeling, Predictive Modeling, Exploratory Data Analysis, Machine Learning, Data Analysis, Applied Machine Learning, Machine Learning Algorithms, Feature Engineering, Random Forest Algorithm, Supervised Learning, Logistic Regression, Data Processing, Data Preprocessing, Predictive Analytics, Data Manipulation, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Validate and Summarize Data Effectively with Excel

    Skills you'll gain: Pivot Tables And Charts, Trend Analysis, Financial Data, Microsoft Excel, Data Quality, Data Validation, Excel Formulas, Strategic Decision-Making, Data Synthesis, Exploratory Data Analysis, Data Analysis, Data-Driven Decision-Making, Statistical Reporting, Business Analytics, Descriptive Statistics, Data Integrity

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Create Chatbots & NLP Apps

    Skills you'll gain: Retrieval-Augmented Generation, LLM Application, Natural Language Processing, Text Mining, Data-Driven Decision-Making, Usability Testing, Embeddings, Usability, Unstructured Data, Model Evaluation, Performance Metric

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Mergers & Acquisitions Graduate Certificate

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: New
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    Coursera

    Lead Creative Brainstorms

    Skills you'll gain: Brainstorming, Meeting Facilitation, Team Building, Workplace inclusivity, Discussion Facilitation, Innovation, Creativity, Miro AI, Collaboration, Performance Analysis, Key Performance Indicators (KPIs), Cross-Functional Collaboration, Process Improvement, Digital Design, Digital Communications

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    ChatGPT for Beginners: Save time with Microsoft Excel

    Skills you'll gain: ChatGPT, Microsoft Excel, Excel Formulas, Web Scraping, Data Synthesis, Data Cleansing, Text Mining, Data Manipulation, AI Enablement, Data Analysis Software, Unstructured Data, Prompt Engineering, Business Analytics, Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    395 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
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    Packt

    Learn Splunk in 2025 - The Essential Training Guide (V2)

    Skills you'll gain: Splunk, Software Installation, Network Monitoring, Data Transformation, Dashboard

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Copenhagen Business School

    Strategic Management

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Strategic Planning, Strategic Leadership, Business Transformation, Technology Strategies, Competitive Analysis, Global Marketing, Case Studies, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
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    4.6K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
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    EDUCBA

    Analyze Business Data with Power BI & DAX

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Gross Profit, Dashboard, Data Modeling, Data Import/Export, Interactive Data Visualization, Microsoft Power Platform, People Analytics, Data Analysis, Business Intelligence, Business Reporting, Data Transformation, Data-Driven Decision-Making, Microsoft Excel, Case Studies, Stakeholder Analysis, Business Analysis, Performance Analysis, Data Cleansing

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Apply OpenCV for Real-Time Computer Vision Projects: EDUCBA
  • Create a Google Ads Search Campaign: Coursera
  • Build and Deploy Chatbots Using Dialogflow: EDUCBA
  • Applied Machine Learning Without Coding: Edureka
  • Validate and Summarize Data Effectively with Excel: Coursera
  • Create Chatbots & NLP Apps: Coursera
  • Mergers & Acquisitions Graduate Certificate: University of Illinois at Urbana-Champaign
  • Lead Creative Brainstorms: Coursera
  • ChatGPT for Beginners: Save time with Microsoft Excel: Coursera
  • Learn Splunk in 2025 - The Essential Training Guide (V2): Packt

Skills you can learn in Marketing

Market (economics) (28)
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Social Media Marketing (9)
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