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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    How to design Facebook and IG stories using Canva

    Skills you'll gain: Canva (Software), Animations, Content Creation, Social Media, Creative Design, Graphical Tools, Design, Graphic Design, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    158 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Facebook Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Facebook, Marketing Analytics, Social Media Content, Social Media Marketing, Social Media Management, Content Strategy, Online Advertising, Instagram, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Social Media Strategy, Scalability, Revenue Management, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain Opportunity Analysis

    Skills you'll gain: Peer Review, Blockchain, Market Opportunities, Business Analysis, Competitive Analysis, Case Studies, Market Analysis, Solution Design, New Business Development, Business Modeling, Value Propositions, Business Strategy, Market Research, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    211 reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Introduction to Information Technology and AWS Cloud

    Skills you'll gain: Amazon Web Services, Web Applications, Amazon Elastic Compute Cloud, Information Technology, Cloud Computing, Public Cloud, IT Infrastructure, Amazon S3, General Networking, Network Security, Web Servers, Operating Systems, Servers, Data Centers, Hypertext Markup Language (HTML), Computer Hardware, Javascript, Data Analysis, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    500 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Implicaciones estratégicas de la marca

    Skills you'll gain: Brand Strategy, Branding, Brand Management, Brand Awareness, Brand Loyalty, Strategic Marketing, Strategic Partnership, Organizational Strategy, Business Strategy, Marketing Strategies, Customer experience improvement, Growth Strategies, Strategic Communication, Market Share, New Business Development, Consumer Behaviour, User Experience, Product Lifecycle Management, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Análise de Dados Quantitativos

    Skills you'll gain: Quantitative Research, Marketing Analytics, Market Analysis, Market Research, Exploratory Data Analysis, Strategic Marketing, Forecasting, Strategic Decision-Making, Data Analysis, Predictive Modeling, Customer Analysis, Statistical Modeling, Statistical Analysis, Correlation Analysis, Regression Analysis, Unsupervised Learning, Variance Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Business Analysts: Faster Insights

    Skills you'll gain: Responsible AI, Business Analysis, Business Process Modeling, Business Analytics, Stakeholder Management, Generative AI Agents, Business Process, Stakeholder Communications, Business Intelligence, Business Transformation, Data Visualization, SQL

    4.7
    Rating, 4.7 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create Successful Pinterest Pins for Business in Canva

    Skills you'll gain: Pinterest, Canva (Software), Content Creation, Social Media Content, Storytelling, Photo/Video Production and Technology, Graphic Design, Digital Publishing, Driving engagement, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data – What It Is, What We Can Do With It

    Skills you'll gain: Data Literacy, Data Visualization, Data Analysis, Research Design, Descriptive Statistics, Analytics, Analysis, Statistics, Quantitative Research, Statistical Methods, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    182 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    I

    Imperial College London

    Science Matters: Let's Talk About COVID-19

    Skills you'll gain: Epidemiology, Public Health, Infectious Diseases, Community Health, Economics, Policy, and Social Studies, Health Systems, Socioeconomics, Health Policy, Emergency Response, Patient Evaluation, Immunology, Diagnostic Tests, Microbiology, Media and Communications, Molecular Biology, Pathology

    4.2
    Rating, 4.2 out of 5 stars
    ·
    222 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Interpersonal Communication for Engineering Leaders

    Skills you'll gain: Executive Presence, Business Communication, Crisis Management, Interpersonal Communications, Communication, Meeting Facilitation, Intercultural Competence, Stakeholder Communications, Influencing, Persuasive Communication, Cultural Diversity, Global Marketing, Leadership, Communication Strategies, Conflict Management, Non-Verbal Communication, Branding, Active Listening

    4.7
    Rating, 4.7 out of 5 stars
    ·
    204 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'avenir de la décision : connaître et agir en complexité

    Skills you'll gain: Socioeconomics, Complex Problem Solving, Organizational Change, Social Sciences, Organizational Strategy, Economics, Policy, and Social Studies, Systems Thinking, International Relations, Strategic Decision-Making, Education and Training, Global Marketing, Decision Making, Analysis, Psychology, digital literacy, Digital Transformation, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    385 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • How to design Facebook and IG stories using Canva: Coursera
  • Facebook Optimization: Grow Your Presence: Coursera
  • Blockchain Opportunity Analysis: INSEAD
  • Introduction to Information Technology and AWS Cloud: Amazon Web Services
  • Implicaciones estratégicas de la marca: Tecnológico de Monterrey
  • Análise de Dados Quantitativos: Fundação Instituto de Administração
  • GenAI for Business Analysts: Faster Insights: Coursera
  • Create Successful Pinterest Pins for Business in Canva: Coursera
  • Data – What It Is, What We Can Do With It: Johns Hopkins University
  • Science Matters: Let's Talk About COVID-19: Imperial College London

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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