• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    Building Basic AI Agents

    Skills you'll gain: Prompt Engineering, LLM Application, Generative AI Agents, Make.com, ChatGPT, AI Orchestration, AI Workflows, Generative AI, Agentic systems, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Business Process Automation, Large Language Modeling, Artificial Intelligence, Workflow Management, Automation, Creativity, Machine Learning, Content Management, Digital Marketing

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    AI Product Manager Explorer

    Skills you'll gain: Feature Engineering, AI Product Strategy, BeeAI, LangChain, Machine Learning, Data Preprocessing, Supervised Learning, ChatGPT, Artificial Intelligence, OpenAI, Python Programming, Model Evaluation, Agentic systems, Model Deployment, Regression Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Model Thinking

    Skills you'll gain: Mathematical Modeling, Systems Thinking, Strategic Decision-Making, Innovation, Social Sciences, Strategic Thinking, Decision Making, Complex Problem Solving, Critical Thinking, Network Analysis, Economics, Probability, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Data Management for Clinical Research

    Skills you'll gain: Clinical Data Management, Electronic Data Capture (EDC), Data Management, Data Collection, Case Report Forms, Data Sharing, Health Informatics, Data Strategy, Data Quality, Good Clinical Practices (GCP), Sampling (Statistics), Data Integrity, Data Validation, Regulatory Compliance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Use Canva to Design Digital Course Collateral

    Skills you'll gain: Canva (Software), Color Theory, Developing Training Materials, Digital Design, Design Elements And Principles, Graphic Design, Marketing, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google

    Design a User Experience for Social Good & Prepare for Jobs

    Skills you'll gain: User Experience Design, Persona (User Experience), Responsive Web Design, Human Centered Design, Design, Design Research, Design Thinking, Usability Testing, Prototyping, Generative AI, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Financial Management Graduate Certificate

    Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Secure AI Interpret and Protect Models

    Skills you'll gain: AI Security, Threat Modeling, Security Engineering, Security Testing, Hardening, Security Controls, Security Strategy, Penetration Testing, Data Validation, Model Evaluation, Information Privacy, Generative Adversarial Networks (GANs), Analysis, Design

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    K

    Knowledge Accelerators

    ChatGPT for Work: Productivity & Automation with Custom GPTs

    Skills you'll gain: AI Workflows, ChatGPT, Agentic Workflows, Workflow Management, Email Automation, Prompt Engineering, Generative AI Agents, Prompt Engineering Tools, Artificial Intelligence, LLM Application, Organizational Skills, Process Optimization, Business Communication, Critical Thinking and Problem Solving, Project Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    Edureka

    Salesforce Agentforce Specialist (AI-201) Certification Prep

    Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Orchestration, Salesforce Development, Salesforce, Agentic Workflows, Generative AI Agents, Workflow Management, Agentic systems, Application Lifecycle Management, Generative AI, Performance Testing, Enterprise Architecture, Business Logic, Data Integration, Data Architecture, Model Evaluation, Automation, Data Security

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Dashboarding and Funnel Analytics for Product Insights

    Skills you'll gain: Dashboard, Web Analytics, Process Analysis, Heat Maps, Marketing Analytics, Business Analytics, Customer Analysis, Data Visualization, Customer Insights, Requirements Analysis, Analytics, Process Optimization, Interactive Data Visualization, Process Design, Business Requirements, Predictive Analytics, Customer Retention, Performance Metric, Key Performance Indicators (KPIs), Statistical Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Chris Croft Training

    Career Development - Discover your life purpose & ideal job

    Skills you'll gain: Goal Setting, Goal-Oriented, Professional Networking, Smart Goals, Professional Development, Personal Development, Self-Motivation, Planning, Lifelong Learning, Self-Awareness, Adaptability, Job Evaluation, Decision Making, Leadership Development, Negotiation, Entrepreneurship, Leadership and Management, Business Leadership, Interviewing Skills

    Mixed · Course · 1 - 3 Months

1…848586…438

In summary, here are 10 of our most popular marketing strategy courses

  • Building Basic AI Agents: SkillsBooster Academy
  • AI Product Manager Explorer: Packt
  • Model Thinking: University of Michigan
  • Data Management for Clinical Research: Vanderbilt University
  • Use Canva to Design Digital Course Collateral: Coursera
  • Design a User Experience for Social Good & Prepare for Jobs: Google
  • Financial Management Graduate Certificate: University of Illinois at Urbana-Champaign
  • Secure AI Interpret and Protect Models: Coursera
  • ChatGPT for Work: Productivity & Automation with Custom GPTs: Knowledge Accelerators
  • Salesforce Agentforce Specialist (AI-201) Certification Prep: Edureka

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok