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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    Rutgers the State University of New Jersey

    Practical Finance for Entrepreneurial Creatives

    Skills you'll gain: Business Planning, Risk Management, Entrepreneurial Finance, Insurance, Entrepreneurship, Cash Management, Business Strategy, Feasibility Studies, Financial Planning, Budgeting, Credit Risk, Financial Management, Investments, Loans, Intellectual Property

    Mixed · Course · 1 - 3 Months

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    Ball State University

    Statistical Methods for Data Science

    Skills you'll gain: Statistical Methods, Probability, Data Science, Probability & Statistics, Statistical Analysis, Probability Distribution, Statistical Modeling, Bayesian Statistics, Statistical Inference, Sampling (Statistics), R Programming, Statistical Visualization

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

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    Pearson

    Wireshark 101: Packet Analysis Essentials

    Skills you'll gain: Network Troubleshooting, Network Protocols, Network Monitoring, Network Analysis, TCP/IP, Cyber Security Assessment, Network Security, User Interface (UI)

    Beginner · Course · 1 - 4 Weeks

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    University of Maryland, College Park

    Sports Marketing and Today's College Athlete

    Skills you'll gain: Contract Review, Intellectual Property, Marketing, Brand Awareness, Contract Negotiation, Social Media Content, Branding, Brand Management, Brand Marketing, Legal Strategy, Business Marketing, Marketing Strategies, Digital Assets, Market Opportunities, Case Studies

    Beginner · Course · 1 - 4 Weeks

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    L&T EduTech

    Foundation Systems, Monitoring and Erection Methods

    Skills you'll gain: Construction Engineering, Structural Engineering, Construction, Civil Engineering, Engineering Practices, Structural Analysis, Engineering Design Process, Architecture and Construction, Engineering, Engineering Calculations, Maintenance, Repair, and Facility Services, Property Maintenance, Continuous Monitoring, Failure Analysis, Environmental Monitoring

    Advanced · Course · 1 - 4 Weeks

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    Starweaver

    GenAI Foundations and AI Agents Development

    Skills you'll gain: Generative AI Agents, Generative Model Architectures, CrewAI, AI Orchestration, Generative AI, AI Workflows, Agentic systems, Prompt Patterns, Tool Calling, LLM Application, Model Deployment, Systems Architecture, Responsible AI, Context Management, Application Deployment, Collaboration, Data Integration, Job Evaluation, Logical Reasoning

    Intermediate · Course · 1 - 4 Weeks

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    University of Minnesota

    Market Analysis

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Persona Development, Value Propositions, Strategic Partnership, New Business Development, Product Management, Business Strategy, Business Modeling, Product Lifecycle Management, Product Requirements

    Beginner · Course · 1 - 3 Months

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    IE Business School

    Marketing Management Essentials: Price and Place

    Skills you'll gain: Product Lifecycle Management, Product Development, Content Marketing, Product Management, New Product Development, Product Marketing, Brand Strategy, Brand Management, Marketing Channel, Strategic Marketing, Marketing, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    REST Assured Java - Creating a Book Store Application

    Skills you'll gain: API Testing, Restful API, Authentications, Test Automation, Test Script Development, Test Case, Java, JSON

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    Rating, 5 out of 5 stars
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    Mixed · Course · 1 - 4 Weeks

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    O.P. Jindal Global University

    Text Mining for Marketing

    Skills you'll gain: Text Mining, Customer Analysis, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Marketing, Brand Management, Natural Language Processing, Predictive Analytics, Machine Learning, Data Preprocessing, Data Quality

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Salesforce

    Resumen de ventas y CRM

    Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Process, Salesforce, Sales Pipelines, Sales, B2B Sales, Sales Support, Customer Data Management, Databases, Data Management, Data Cleansing, Business-To-Consumer

    Beginner · Course · 1 - 4 Weeks

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    Skillshare

    Shopify eCommerce Ads Masterclass: Targeting & Production

    Skills you'll gain: Campaign Management, Copywriting, Target Audience, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Promotional Strategies, Customer Insights, Online Advertising, Advertising, Marketing Materials, Digital Advertising, Marketing, Performance marketing, Content Creation, Marketing Budgets, Video Production

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular consumer behavior courses

  • Practical Finance for Entrepreneurial Creatives: Rutgers the State University of New Jersey
  • Statistical Methods for Data Science: Ball State University
  • Wireshark 101: Packet Analysis Essentials: Pearson
  • Sports Marketing and Today's College Athlete: University of Maryland, College Park
  • Foundation Systems, Monitoring and Erection Methods: L&T EduTech
  • GenAI Foundations and AI Agents Development: Starweaver
  • Market Analysis: University of Minnesota
  • Marketing Management Essentials: Price and Place: IE Business School
  • REST Assured Java - Creating a Book Store Application: EDUCBA
  • Text Mining for Marketing: O.P. Jindal Global University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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