• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Power System Stability

    Skills you'll gain: Control Systems, Electric Power Systems, Electrical Power, Three-Phase, High Voltage, Simulation and Simulation Software, Engineering Analysis, Low Voltage, Simulations, Power Electronics, Electrical Engineering, Systems Analysis, Mathematical Modeling, Differential Equations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Kafka Architecture and Internals

    Skills you'll gain: Microservices, Network Monitoring

    4.2
    Rating, 4.2 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Interpretable machine learning applications: Part 3

    Skills you'll gain: Artificial Neural Networks, Tensorflow, Keras (Neural Network Library), Data-Driven Decision-Making, Applied Machine Learning, Business Analytics, Deep Learning, Machine Learning, Model Evaluation, Mortgage Loans, Consumer Lending, Data Processing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    22 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    D

    DeepLearning.AI

    LLMOps

    Skills you'll gain: Responsible AI, LLM Application, Large Language Modeling, Google Cloud Platform, MLOps (Machine Learning Operations), Model Deployment, Kubernetes, Model Evaluation, Software Versioning, Supervised Learning

    3.9
    Rating, 3.9 out of 5 stars
    ·
    30 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Strategies: Analyze & Apply

    Skills you'll gain: Marketing Strategies, Digital Marketing, Competitive Analysis, Marketing Effectiveness, Marketing Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Mobile Banking, Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Non-Equilibrium Applications of Statistical Thermodynamics

    Skills you'll gain: Chemical Engineering, Chemistry, Thermal Management, Mechanical Engineering, Process Engineering, Engineering Calculations, Engineering Analysis, Differential Equations, Applied Mathematics, Simulation and Simulation Software, Open Source Technology

    4.4
    Rating, 4.4 out of 5 stars
    ·
    83 reviews

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Predict Ad Clicks Using Logistic Regression and XG-Boost

    Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Data Visualization, Feature Engineering, Data Preprocessing, Customer Analysis, Predictive Modeling, Predictive Analytics, Marketing Analytics, Applied Machine Learning, Logistic Regression, Data Cleansing, Data Manipulation, Advertising, Digital Advertising, Performance Analysis, Machine Learning, Python Programming, Deep Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    EDUCBA

    Regression & Forecasting for Data Scientists using Python

    Skills you'll gain: Time Series Analysis and Forecasting, Exploratory Data Analysis, Model Evaluation, Feature Engineering, Data Preprocessing, Statistical Analysis, Forecasting, Regression Analysis, Python Programming, Data Analysis, Predictive Modeling, Data Science, Matplotlib, Pandas (Python Package), Scikit Learn (Machine Learning Library), Machine Learning Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    42 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Assertiveness Skills

    Skills you'll gain: Assertiveness, Professional Development, Verbal Communication Skills, Courage, Communication, Leadership, Leadership Development, Influencing, Conflict Management, Negotiation, Empathy, Non-Verbal Communication, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Liberty Mutual Insurance

    Professional Skills for Insurance Sales Success

    Skills you'll gain: Insurance Sales, Productivity, Verbal Communication Skills, Storytelling, Sales Presentation, Communication, Goal Setting, Interpersonal Communications, Smart Goals, Prioritization, Communication Strategies, Selling Techniques, Relationship Management, Non-Verbal Communication, Active Listening, Sales, Rapport Building, Insurance, Ethical Standards And Conduct

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    MedCerts

    Pharmacy Law, Emergency Preparedness, and Biopharmaceutics

    Skills you'll gain: Medical Privacy, Pharmacology, Pharmacy, Pharmaceuticals, Basic Life Support (BLS) Certification, Healthcare Ethics, Health Care Procedure and Regulation, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Infectious Diseases, Health Care, Emergency Response, Public Health, Information Privacy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Social Listening

    Skills you'll gain: Social Media, Social Media Strategy, Customer Engagement, Market Trend, Business Strategy, Customer Insights, Brand Management, Strategic Thinking, Strategic Decision-Making, Competitive Analysis, Trend Analysis, Data-Driven Decision-Making, Analytical Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

1…707172…89

In summary, here are 10 of our most popular consumer behavior courses

  • Power System Stability: L&T EduTech
  • Kafka Architecture and Internals: LearnKartS
  • Interpretable machine learning applications: Part 3: Coursera
  • LLMOps: DeepLearning.AI
  • Digital Marketing Strategies: Analyze & Apply: EDUCBA
  • Non-Equilibrium Applications of Statistical Thermodynamics: University of Colorado Boulder
  • Predict Ad Clicks Using Logistic Regression and XG-Boost: Coursera
  • Regression & Forecasting for Data Scientists using Python: EDUCBA
  • Assertiveness Skills: Packt
  • Professional Skills for Insurance Sales Success: Liberty Mutual Insurance

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok