• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • S

    Skillshare

    Color Grading: An Absolute Beginner's Crash Course

    Skills you'll gain: Color Matching, Cinematography

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Uma Perspectiva Prática da Transformação Digital

    Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Organizational Change, Cross-Channel Marketing, Customer experience strategy (CX), Business Process, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Generative AI Integration: Effects on Labor and Workforce

    Skills you'll gain: Policy Development, AI Enablement, Responsible AI, Labor Relations, Workforce Management, Generative AI, Automation, Artificial Intelligence, Business Ethics, Job Analysis, Customer Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Emerging Markets - Jagdish Sheth

    Skills you'll gain: Global Marketing, Regulatory Compliance, Innovation, Corporate Sustainability, Compliance Management, Marketing Strategies, Market Dynamics, Market Analysis, Brand Management, Market Opportunities, Consumer Behaviour, Cultural Responsiveness, International Relations

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    AI Presentation Generation: Comprehensive Guide

    Skills you'll gain: Presentations, Branding, Sales Presentation, Brand Marketing, Data Presentation, Workflow Management, Marketing Design, Brand Management, Multimedia, Data Visualization, Visual Design, Interactive Data Visualization, Graphic and Visual Design Software, Brand Awareness, Visualization (Computer Graphics), Brand Loyalty, Design Reviews, Statistical Visualization, Executive Presence, Visual Impairment Education

    Beginner · Course · 1 - 3 Months

  • A

    AI CERTs

    Network and Security Optimization in Telecommunication

    Skills you'll gain: Anomaly Detection, Operations Support Systems, Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), Generative AI, Deep Learning, AI Security, Real Time Data, Artificial Intelligence, Telecommunications, Network Performance Management, Emerging Technologies, Responsible AI, Network Architecture, Wireless Networks, Computer Networking, Network Protocols, System Design and Implementation, Digital Communications, Communication

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    CNNs with TensorFlow: Basics of Machine Learning

    Skills you'll gain: Tensorflow, Convolutional Neural Networks, Keras (Neural Network Library), Matplotlib, Artificial Neural Networks, Image Analysis, Deep Learning, Applied Machine Learning, Python Programming, Model Evaluation, Adaptability, Problem Solving

    Intermediate · Guided Project · Less Than 2 Hours

  • M

    Minnesota State University, Mankato

    Technical Communication and Artificial Intelligence

    Skills you'll gain: Technical Communication, Technical Writing, Technical Documentation, Writing and Editing, Writing, Communication, Report Writing, Organizational Structure, Proposal Development, Artificial Intelligence, Procedure Development, Training Programs, Target Audience, Generative AI, Self-Awareness

    Beginner · Course · 1 - 3 Months

  • A

    Adobe

    Launching your podcast with Adobe Express and Adobe Podcast

    Skills you'll gain: Podcasting, Adobe Express, Media Production, Content Creation, Adobe Creative Cloud, Graphic Design, Creative Design, Storytelling, Branding, Editing

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Modern HTML & CSS From The Beginning 2.0

    Skills you'll gain: Hypertext Markup Language (HTML), HTML and CSS, Cascading Style Sheets (CSS), Web Design, Web Design and Development, Git (Version Control System), Front-End Web Development, Browser Compatibility, Mobile Development, Javascript, Animations, User Interface (UI), Web Development Tools, Web Content Accessibility Guidelines, Typography, Semantic Web, GitHub, Version Control, Application Deployment, Development Environment

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    How to create and join teams using Canva

    Skills you'll gain: Collaborative Software, Data Sharing, File Management

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    LLM SEO, GEO, AEO: Get Traffic From ChatGPT And Other AI SEO

    Skills you'll gain: Google Gemini, Search Engine Optimization, Anthropic Claude, Large Language Modeling, Generative AI, ChatGPT, Prompt Engineering, Web Analytics and SEO, Keyword Research, Artificial Intelligence, Content Creation, Content Strategy, Product Promotion, Brand Strategy

    Mixed · Course · 1 - 3 Months

1…453454455…496

In summary, here are 10 of our most popular social media marketing courses

  • Color Grading: An Absolute Beginner's Crash Course: Skillshare
  • Uma Perspectiva Prática da Transformação Digital: Fundação Instituto de Administração
  • Generative AI Integration: Effects on Labor and Workforce: University of Michigan
  • Emerging Markets - Jagdish Sheth: Kennesaw State University
  • AI Presentation Generation: Comprehensive Guide: SkillsBooster Academy
  • Network and Security Optimization in Telecommunication: AI CERTs
  • CNNs with TensorFlow: Basics of Machine Learning: Coursera
  • Technical Communication and Artificial Intelligence: Minnesota State University, Mankato
  • Launching your podcast with Adobe Express and Adobe Podcast: Adobe
  • Modern HTML & CSS From The Beginning 2.0: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok