Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Kennesaw State University
Skills you'll gain: Prompt Engineering, Responsible AI, Data Ethics, Case Studies, AI Enablement, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics
Beginner · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Generative AI, Data Literacy, Data-Driven Decision-Making, Data Analysis, Exploratory Data Analysis, Descriptive Statistics, Prompt Engineering, Analytical Skills, Artificial Intelligence, Probability & Statistics, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Azure, Role-Based Access Control (RBAC), Azure Synapse Analytics, Azure Active Directory, Real Time Data, Zero Trust Network Access, Serverless Computing, Cloud Solutions, Identity and Access Management, Data Integration, Cloud Management, Cloud Applications, Virtual Machines, Cloud Computing Architecture, Data Governance, Cloud Storage, Cloud Computing, Solution Architecture, Disaster Recovery, Virtual Networking
Intermediate · Specialization · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Data Analysis, Research Methodologies, Statistical Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Anomaly Detection, Computer Vision, Microsoft Azure, Data Ethics, Artificial Intelligence, Natural Language Processing, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), Azure Synapse Analytics, Machine Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: PySpark, Apache Spark, Data Visualization Software, Data Analysis, Exploratory Data Analysis, Data Cleansing, Data Processing, Data Manipulation, Big Data, Jupyter, Pandas (Python Package), People Analytics
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, Content Strategy, Target Audience, Production Planning, Scheduling, Project Planning, Content Management, Content Creation, Organizational Skills, Workflow Management, AI Product Strategy, Marketing Channel
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Microsoft Office, Document Management
Beginner · Guided Project · Less Than 2 Hours

Anmol Test Institution
Skills you'll gain: Content Creation, Drive Engagement, Social Media Content, Social Media Marketing, Social Media, Brand Awareness, Social Media Strategy
Beginner · Guided Project · Less Than 2 Hours

University of California San Diego
Skills you'll gain: Big Data, Cybersecurity, Pedagogy, Data Security, Cryptography, Information Privacy, Encryption, Responsible AI, AI Personalization, Computer Science, Information Technology, Web Applications, Web Servers, Machine Learning, Supervised Learning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Animations, Instagram, Graphic Design, Social Media Campaigns, Product Promotion, Social Media Content, Social Media, Design, Content Creation, Facebook, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Advertising Campaigns, Brand Awareness, Campaign Management, Lead Generation, Online Advertising, Social Media Campaigns, Advertising, Paid media, Digital Advertising, Marketing, Target Audience, Drive Engagement
Intermediate · Guided Project · Less Than 2 Hours