Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Canva (Software), Animations, Instagram, Creative Design, Social Media Content, Content Creation, Graphic Design, Design Elements And Principles, Design, Real Estate
Beginner · Guided Project · Less Than 2 Hours

University of Pittsburgh
Skills you'll gain: NumPy, Matplotlib, Linear Algebra, Pandas (Python Package), Data Manipulation, Applied Mathematics, Data Visualization, Python Programming, Data Analysis, Data Science, Regression Analysis, Data Visualization Software, Mathematics and Mathematical Modeling, Probability & Statistics, Statistics, Numerical Analysis, Mathematical Modeling, Machine Learning, Computational Logic, Logical Reasoning
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Content Performance Analysis, Social Media Content, Social Media Marketing, Social Media Management, Social Media, Scheduling, Digital Marketing, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Target Audience, Facebook, Pay Per Click Advertising, Online Advertising, Advertising Campaigns, Performance marketing, Digital Advertising, Advertising, Marketing, Payment Processing, Social Media
Intermediate · Guided Project · Less Than 2 Hours

Interactive Brokers
Skills you'll gain: Environmental Social And Corporate Governance (ESG), Financial Market, Sustainability Standards, Market Trend, Market Analysis, Corporate Sustainability, Governance, Investment Management, Sustainable Business, Environmental Issue, Transportation Operations, Oil and Gas, Portfolio Management, Credit Risk, Emerging Technologies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Customer Insights, Facebook, Marketing Analytics, Target Audience, Marketing Strategies, Marketing, Social Media, Social Media Marketing, Business Intelligence, Business
Beginner · Guided Project · Less Than 2 Hours

Banco Interamericano de Desarrollo
Skills you'll gain: Digital Transformation, Big Data, Public Policies, Data-Driven Decision-Making, Economic Development, Business Transformation, Technology Strategies, Entrepreneurship, Emerging Technologies, Governance
Beginner · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Root Cause Analysis, Customer Relationship Building, Customer Relationship Management, Problem Management, Verbal Communication Skills, Customer Support, Amazon Web Services, Communication, Cloud Solutions, Technical Support, Cloud Security, Cloud Services, Automation, Collaboration, Incident Management, Generative AI, Innovation
Beginner · Course · 1 - 4 Weeks
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Business Strategy, Game Theory, Competitive Analysis, Strategic Thinking, Product Strategy, Strategic Partnership, Strategic Decision-Making, Market Analysis, Market Dynamics, New Product Development, Innovation, Product Development
Mixed · Course · 1 - 3 Months

Skills you'll gain: Social Media, Social Media Marketing, Marketing, Product Marketing, Social Media Strategy, Branding, Business
Beginner · Guided Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Sports Medicine, Analytics, Artificial Intelligence, AI Enablement, Data Analysis Software, Data Analysis, Deep Learning, Real Time Data, Machine Learning, Data Ethics, Health Technology, AI Security, Responsible AI, Large Language Modeling, Technology Solutions, Scikit Learn (Machine Learning Library), Technology Strategies, Statistical Methods, Natural Language Processing, Performance Appraisal
Beginner · Course · 1 - 4 Weeks

Universidad de los Andes
Skills you'll gain: Sustainable Business, Innovation, Economic Development, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Strategy, Global Marketing, International Finance, Corporate Strategy, Entrepreneurship, Business Development, Competitive Analysis, Natural Resource Management, Growth Strategies, Economics, Problem Solving, Critical Thinking
Beginner · Course · 1 - 4 Weeks