Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Duke University
Skills you'll gain: Business Metrics, Business Analytics, Analytics, Business Intelligence, Tableau Software, Case Studies, Cash Flows, Big Data, Key Performance Indicators (KPIs), Spreadsheet Software, Data Analysis, Data-Driven Decision-Making, Web Analytics, Market Share, Database Software, E-Commerce
Mixed · Course · 1 - 3 Months

Skills you'll gain: Facebook, Billing, Target Audience, Advertising Campaigns, Budget Management, Advertising, Digital Advertising, Social Media Campaigns, Marketing, Social Media Marketing, Social Work
Beginner · Guided Project · Less Than 2 Hours

Amazon Web Services
Skills you'll gain: Amazon Web Services, AWS Identity and Access Management (IAM), Amazon S3, Amazon CloudWatch, Cloud Solutions, Cloud Management, Cloud Computing, Cloud Computing Architecture, Network Architecture, Virtual Networking, User Accounts, Personally Identifiable Information
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: ChatGPT, Data Analysis, OpenAI, Data-Driven Decision-Making, AI Enablement, Generative AI, Content Creation, Prompt Engineering, Artificial Intelligence, Business Intelligence, Customer Support, Customer experience improvement, Automation
Intermediate · Course · 1 - 4 Weeks

Indian Institute of Technology Guwahati
Skills you'll gain: User Research, UI/UX Research, User Experience, Competitive Analysis, User Experience Design, Information Architecture, Interaction Design, User Flows, Persona (User Experience), Qualitative Research, User Centered Design, User Interface (UI) Design, Wireframing, Human Computer Interaction, Usability, User Interface (UI), Usability Testing, Conceptual Design, Research Methodologies, Focus Group
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Proposal Writing, Business Communication, Business Writing, Writing, Crisis Management, Persuasive Communication, Strategic Communication, Corporate Communications, Verbal Communication Skills, Sales Presentations, Presentations, Public Speaking, Storytelling
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Unsupervised Learning, Seaborn, Matplotlib, Predictive Modeling, Data Preprocessing, Supervised Learning, NumPy, Model Evaluation, Applied Machine Learning, Predictive Analytics, Dimensionality Reduction, PyTorch (Machine Learning Library), Deep Learning, Keras (Neural Network Library), Scatter Plots, Statistical Visualization, Python Programming, Data Science, Machine Learning, Data Analysis
Beginner · Specialization · 1 - 3 Months

University of Colorado System
Skills you'll gain: Responsible AI, Agentic systems, Data Ethics, Agentic Workflows, AI Enablement, Artificial Intelligence, Healthcare Ethics, AI Workflows, AI Security, AI Orchestration, Applied Machine Learning, Health Technology, AI Personalization, Health Systems, Solution Design, Predictive Modeling, Predictive Analytics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Deployment, Dataflow, Data Pipelines, Real Time Data, Data Lakes, Data Governance, Google Cloud Platform, Data Import/Export, Workflow Management, Extract, Transform, Load, Data Transformation, PySpark, Apache Kafka, Tensorflow, Metadata Management, Apache Spark, Dashboard, Apache Airflow, Big Data, Unstructured Data
Intermediate · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Responsible AI, Social Network Analysis, Driving engagement, Behavioral Economics, Network Analysis, Game Design, Social Sciences, Artificial Intelligence, Systems Thinking, Human Computer Interaction, Data Collection, Psychology
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Storytelling, Data Presentation, Interactive Data Visualization, Data Visualization, Data Visualization Software, Storytelling, Infographics, Data Literacy, Data Integrity, Data Analysis, Drive Engagement, Storyboarding, Microsoft Excel, Design Elements And Principles
Beginner · Course · 1 - 4 Weeks