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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Advanced Data Analysis with Generative AI

    Skills you'll gain: Generative AI, Anomaly Detection, Predictive Modeling, Text Mining, Predictive Analytics, Advanced Analytics, Data Cleansing, Prompt Engineering, Natural Language Processing, Unstructured Data, Data Analysis, Data Preprocessing, Statistical Analysis, Time Series Analysis and Forecasting, Model Evaluation, Exploratory Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Understanding the Campaign Components

    Skills you'll gain: Campaign Management, Strategic Communication, Advertising, Marketing Communications, Resource Allocation, Media Strategy, Brand Management, Earned Media, Communication Strategies, Owned Media, Public Relations, Shared Media, Key Performance Indicators (KPIs), Goal Setting, Target Audience, Research and Design, Research, Market Research

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crea Videos para Redes Sociales con PicsArt

    Skills you'll gain: Marketing Budgets, Social Media Content, Social Media Campaigns, Collaborative Software, Social Media Marketing, Content Creation, Video Editing, Marketing Materials, Marketing, Graphic Design, Photo Editing

    3.9
    Rating, 3.9 out of 5 stars
    ·
    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Roadmap para a Estratégia

    Skills you'll gain: Strategic Leadership, Strategic Marketing, Business Strategy, Stakeholder Analysis, Marketing, Leadership, Leadership Development, Organizational Leadership, Business Leadership, Marketing Strategy and Techniques, Business Modeling, Business Strategies, Brand Strategy, Business Ethics, Market Dynamics, Organizational Strategy, Organizational Effectiveness, Corporate Strategy, Financial Analysis, Financial Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    72 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    L

    LearnKartS

    Shopify Dropshipping Mastery: Start Your Online Store

    Skills you'll gain: Selling Techniques, Sales, Product Promotion, Growth Strategies, Product Knowledge, Email Marketing, Web Analytics and SEO, Product Strategy, Merchandising, Pay Per Click Advertising, Marketing Automation, Order Management, Content Creation, Customer Engagement, Branding, International Relations, Business Management

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create environmental awareness content with Canva

    Skills you'll gain: Canva (Software), Logo Design, Video Production, Infographics, Graphic and Visual Design, Graphic Design, Content Creation, Social Media Marketing, Marketing Communications

    4.5
    Rating, 4.5 out of 5 stars
    ·
    39 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Esports Teams and Professional Players

    Skills you'll gain: Contract Negotiation, Media and Communications, Contract Management, Live Streaming, Content Creation, Social Media, Team Management, Marketing, Compensation Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crear contenido de conciencia ambiental con Canva

    Skills you'll gain: Logo Design, Canva (Software), Video Production, Infographics, Graphic Design, Graphic and Visual Design, Content Creation, Creative Design, Social Media Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Archaeology

    Skills you'll gain: Timelines, Social Impact, Ancient History, Social Justice, Anthropology, Scientific Methods, World History, Social Sciences, Sustainable Development, Peer Review, Environment, Case Studies, General Science and Research, Environmental Science, Community Development, Investigation, Climate Change Programs, Spatial Analysis, Research, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    34 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Visualization for Data Analysis with Power BI

    Skills you'll gain: Power BI, Data Ethics, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Business Intelligence, Advanced Analytics, Data Analysis Expressions (DAX), Analytics, Data-Driven Decision-Making, Exploratory Data Analysis, Trend Analysis, Time Series Analysis and Forecasting, Scatter Plots, Forecasting, Geospatial Information and Technology, Root Cause Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Machine Learning for Accounting with Python

    Skills you'll gain: Model Evaluation, Machine Learning Algorithms, Scikit Learn (Machine Learning Library), Unsupervised Learning, Text Mining, Time Series Analysis and Forecasting, Pandas (Python Package), Classification Algorithms, Machine Learning, Applied Machine Learning, Supervised Learning, Predictive Modeling, Feature Engineering, Statistical Analysis, Jupyter, Regression Analysis, Data Preprocessing, Python Programming

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Introduction to Data Science and scikit-learn in Python

    Skills you'll gain: Feature Engineering, Exploratory Data Analysis, Pandas (Python Package), Scikit Learn (Machine Learning Library), Data Manipulation, NumPy, Classification Algorithms, Data Preprocessing, Data Analysis, Python Programming, Regression Analysis, Predictive Modeling, Machine Learning Algorithms, Machine Learning, Data Science, Statistical Hypothesis Testing, Supervised Learning, Statistical Methods, Data Structures

    3.8
    Rating, 3.8 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Advanced Data Analysis with Generative AI: Microsoft
  • Understanding the Campaign Components: University of Colorado Boulder
  • Crea Videos para Redes Sociales con PicsArt: Coursera
  • Roadmap para a Estratégia: Fundação Instituto de Administração
  • Shopify Dropshipping Mastery: Start Your Online Store: LearnKartS
  • Create environmental awareness content with Canva: Coursera
  • Esports Teams and Professional Players: University of California, Irvine
  • Crear contenido de conciencia ambiental con Canva: Coursera
  • Introduction to Archaeology: Rice University
  • Visualization for Data Analysis with Power BI: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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