Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Maryland, College Park
Skills you'll gain: Data Storytelling, Data Visualization, Data Presentation, Presentations, Data Literacy, Decision Making, Dashboard, Data-Driven Decision-Making, Customer Engagement, Business Transformation, Digital Transformation, Data Strategy, Storytelling, Persuasive Communication, Microsoft PowerPoint, Analytics, Customer Insights, Data Science, Influencing, Stakeholder Engagement
Beginner · Course · 1 - 3 Months

Università di Napoli Federico II
Skills you'll gain: NoSQL, Control Systems, Apache Hadoop, Apache Hive, Big Data, Simulation and Simulation Software, Mechanical Design, Database Systems, Artificial Intelligence, Mechanical Engineering, Computer Vision, Laboratory Experience, Databases, Systems Architecture, Distributed Computing, Equipment Design, Global Positioning Systems, Business Intelligence, Robotics, Automation
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Canva (Software), Marketing Materials, Promotional Materials, Graphic Design, Advertising, Organizational Skills, Design, Marketing Design, Target Audience, Design Elements And Principles, Marketing, Social Media Content, Business
Intermediate · Guided Project · Less Than 2 Hours

Salesforce
Skills you'll gain: Customer Relationship Management, Salesforce, Sales Prospecting, Sales Development, Sales Enablement, Business Software, Sales Strategy, Sales Pipelines, LinkedIn, Productivity Software, Social Media, Video Production
Beginner · Course · 1 - 3 Months

Starweaver
Skills you'll gain: Target Audience, Public Relations, Communication Planning, Strategic Communication, Corporate Communications, Crisis Management, Marketing and Public Relations, Persuasive Communication, Marketing Effectiveness, Media and Communications, Marketing Budgets, Persona Development, Campaign Management, Social Media, Stakeholder Analysis, Storytelling, Technology Strategies, Teamwork, Ethical Standards And Conduct
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Image Analysis, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Wrangling, Model Evaluation, Data Preprocessing, Operations Research, NumPy, Data Manipulation, Feature Engineering, Supervised Learning, Inventory Management System, Supply Chain, Applied Machine Learning, Trend Analysis, Data Visualization, Customer Demand Planning, Machine Learning, Data Science, Data Analysis
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, ChatGPT, Blogs, Generative AI Agents, Content Creation, Copywriting, Editing, Customer Advocacy, Brand Management, Target Audience
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Sustainable Business, Hotel Operations, Hospitality Management, Business Planning, Corporate Sustainability, Sustainability Standards, Waste Minimization, Community Development, Environmental Resource Management, Market Trend, Market Analysis, Cost Benefit Analysis, Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks
University of Rochester
Skills you'll gain: Production Process, Economics, Cost Control, Business Economics, Market Dynamics, Market Analysis, Operational Efficiency, Supply And Demand, Profit and Loss (P&L) Management, Competitive Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: WordPress, Web Design and Development, HTML and CSS, Web Analytics and SEO, Content Management Systems, Web Content, Cloud Hosting, Web Servers, Application Security
Beginner · Course · 1 - 3 Months

Alfaisal University | KLD
Skills you'll gain: Brand Management, Branding, Product Management, Product Marketing, Product Lifecycle Management, Product Strategy, Brand Strategy, Product Knowledge, Brand Awareness, Product Promotion, Brand Loyalty, Marketing, Market Share
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Data Lakes, Data Processing, Google Cloud Platform, Data Warehousing, Data Integration, Data Management, Data Pipelines, Data Governance, Analytics, Data Quality, Data Security, Identity and Access Management, Automation
Intermediate · Course · 1 - 4 Weeks