Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Infographics, Canva (Software), Graphic and Visual Design, Design Elements And Principles
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Lean Six Sigma, Process Mapping, Process Improvement, Process Analysis, Business Process, Continuous Improvement Process, Waste Minimization, Statistical Analysis, Quality Management, Operational Efficiency, Statistical Process Controls, Root Cause Analysis, Data-Driven Decision-Making, Customer experience improvement, Business Metrics
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Leadership, Strategic Decision-Making, Cost Management, Governance Risk Management and Compliance, Project Implementation, Business Acumen
Beginner · Course · 1 - 3 Months

Skills you'll gain: Design Thinking, User Research, Wireframing, Augmented and Virtual Reality (AR/VR), Emerging Technologies, Prototyping, Software Development Life Cycle
Beginner · Course · 1 - 4 Weeks

Saïd Business School, University of Oxford
Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Generative AI, Agentic systems, OpenAI, ChatGPT, AI Workflows, AI Product Strategy, Large Language Modeling, Artificial Intelligence, Model Evaluation, Responsible AI, AI Security, Decision Making
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Teamwork, Conflict Management, Negotiation, Innovation, Team Building, Collaboration, Creativity, Interpersonal Communications, Diversity Awareness, Communication, Virtual Teams, Media and Communications, Cultural Diversity, Decision Making
Beginner · Course · 1 - 4 Weeks
Duke University
Skills you'll gain: Responsible AI, Data Ethics, AI Security, Generative AI, Artificial Intelligence, AI Product Strategy, Machine Learning, Model Evaluation, Information Privacy
Intermediate · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Sales Enablement, Persona Development, Technical Sales, Sales Training, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Customer Success Management, Marketing Materials, Content Strategy, Business Writing, Communication Strategies, Meeting Facilitation, Service Level Agreement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Workforce Planning, Job Analysis, Human Resource Strategy, Human Resources, Workforce Management, Google Sheets, Consolidation, Talent Acquisition, Compensation Analysis, Recruitment, Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Facebook, Target Audience, Social Media Marketing, Social Media, Customer Insights, Advertising, Digital Advertising, Marketing Analytics, Presentations
Intermediate · Guided Project · Less Than 2 Hours

École Polytechnique
Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, E-Commerce, Business Management, Innovation, Business, Customer Acquisition Management, Data Management, Marketing Strategies, Data-Driven Decision-Making, Scalability, Customer experience strategy (CX), Presentations
Mixed · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks