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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics: Techniques and Models

    Skills you'll gain: Bayesian Statistics, Statistical Modeling, Statistical Methods, Model Evaluation, Markov Model, Statistical Analysis, Regression Analysis, R Programming, Data Analysis, Probability Distribution

    4.8
    Rating, 4.8 out of 5 stars
    ·
    495 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Créer un site Web gratuit avec WordPress

    Skills you'll gain: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Development and Management, Business Marketing, Creativity

    4.3
    Rating, 4.3 out of 5 stars
    ·
    112 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Start Your Freelance Video Editing Career

    Skills you'll gain: Constructive Feedback, Sales Presentation, Client Services, Data Storage, Video Editing, Social Media, Style Guides, Rapport Building, Active Listening, Social Media Marketing, File Management, Customer Relationship Building, Cloud Storage, Expectation Management, Data Management, Instagram, Relationship Management, Post-Production, Storyboarding, Self-Motivation

    4
    Rating, 4 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Meta Ads Manager for Beginners: GenAI Feature Integration

    Skills you'll gain: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Generative AI Agents, Budget Management, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Enhancing Customer Insights with Generative AI

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Data Preprocessing, Market Analysis, Marketing Analytics, Data Analysis, AI Enablement, Data Visualization Software, Consumer Behaviour, Business Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Alfaisal University | KLD

    أساسيات الذكاء الاصطناعي والبيانات الضخمة | AI

    Skills you'll gain: Computer Vision, Natural Language Processing, Robotics, Machine Learning, Big Data, Artificial Intelligence, Supervised Learning, Deep Learning, Reinforcement Learning, Data Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    225 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce Ads Masterclass: Campaign Management

    Skills you'll gain: Performance marketing, Marketing Analytics, Pay Per Click Advertising, Analysis, Google Analytics, Promotions and Campaigns, Process Optimization, Return On Investment

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique

    Digital Business

    Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Digital Transformation, Business Analysis, Competitive Analysis, Action Oriented, Analysis, Business Transformation, Business Development, Market Analysis, Business Strategy, Business Valuation, Entrepreneurship, Technology Strategies, Business Technologies, E-Commerce, Emerging Technologies, Law, Regulation, and Compliance, Innovation, Business Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    186 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Создаем контентный календарь для твитов

    Skills you'll gain: Social Media Management, Social Media Content, Social Media, Content Management Systems, Scheduling, Content Creation, Global Marketing, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SAS

    Launching Machine Learning: Delivering Operational Success with Gold Standard ML Leadership

    Skills you'll gain: Data Ethics, Data Preprocessing, Technical Management, Model Evaluation, MLOps (Machine Learning Operations), Applied Machine Learning, Machine Learning, Performance Reporting, Predictive Analytics, Fraud detection, Business Leadership, Strategic Leadership, Data Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    77 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Microsoft Excel VBA and Macros

    Skills you'll gain: Excel Macros, Microsoft Excel, Data Analysis Expressions (DAX), Excel Formulas, Visual Basic (Programming Language), Productivity Software, Data Transformation, Debugging, Spreadsheet Software, Data Cleansing, Automation, Strategic Decision-Making, Programming Principles

    4.5
    Rating, 4.5 out of 5 stars
    ·
    245 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    User Research and Design

    Skills you'll gain: UI/UX Research, User Research, Design Research, User Experience, User Centered Design, Ideation, User Interface (UI), Qualitative Research, Surveys, User Story, Data Collection, Persona Development, Data Analysis, Interviewing Skills, People Analytics, Statistical Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    469 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Bayesian Statistics: Techniques and Models: University of California, Santa Cruz
  • Créer un site Web gratuit avec WordPress: Coursera
  • Start Your Freelance Video Editing Career: Skillshare
  • Meta Ads Manager for Beginners: GenAI Feature Integration: Coursera
  • Enhancing Customer Insights with Generative AI: Coursera
  • أساسيات الذكاء الاصطناعي والبيانات الضخمة | AI: Alfaisal University | KLD
  • Shopify eCommerce Ads Masterclass: Campaign Management : Skillshare
  • Digital Business: École Polytechnique
  • Создаем контентный календарь для твитов: Coursera
  • Launching Machine Learning: Delivering Operational Success with Gold Standard ML Leadership: SAS

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Market (economics) (28)
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Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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