Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of California San Diego
Skills you'll gain: Big Data, Cybersecurity, Pedagogy, Student Engagement, Blockchain, Digital pedagogy, Algorithms, Data Security, Teaching, digital literacy, Cryptography, Technical Communication, Diversity Awareness, K-12 pedagogy, Information Privacy, Emerging Technologies, Computer Networking, Digital Transformation, Diversity Equity and Inclusion Initiatives, Computer Science
Beginner · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Commercialization, Product Planning, Innovation, New Product Development, Product Development, Team Building, Product Strategy, Entrepreneurship, Design Thinking, Product Testing, Customer Insights, Business Strategies, Team Motivation, Market Opportunities, User Research, Market Research, Team Management, Business Modeling, Technology Strategies, Value Propositions
Mixed · Course · 1 - 3 Months

Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Instagram, Social Media Campaigns, Marketing, Online Advertising, Advertising, Goal Setting, Social Media, Promotions and Campaigns, Digital Advertising, Campaign Management, Paid media, Social Media Management, Social Media Marketing, Marketing Strategy and Techniques, Social Media Content, Content Creation
Intermediate · Guided Project · Less Than 2 Hours

HubSpot Academy
Skills you'll gain: Sales Enablement, Sales Strategy, Lead Generation, Sales Training, Sales, Sales Process, Customer Success Management, Content Marketing, Target Audience, Content Strategy, Customer Engagement, Content Creation, Service Level Agreement
Beginner · Course · 1 - 3 Months

Imperial College London
Skills you'll gain: Data Visualization Software, Health Informatics, Clinical Data Management, Tableau Software, Model Evaluation, Analytics, Health Technology, Data Management, Clinical Research, Telehealth, Statistical Analysis, Data Collection, Big Data
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Ethics, Data Preprocessing, Technical Management, Model Evaluation, MLOps (Machine Learning Operations), Applied Machine Learning, Machine Learning, Performance Reporting, Predictive Analytics, Fraud detection, Business Leadership, Strategic Leadership, Data Science
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Database Design, Relational Databases, SQL, Databases, R Programming, Database Management, Data Science, Statistical Programming, Data Modeling, Data Analysis Software, Query Languages, Data Manipulation, Data Analysis
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Storyboarding, Canva (Software), Storytelling, Graphic and Visual Design Software, Graphic Design, Content Creation, Writing, User Accounts, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Intel
Skills you'll gain: AI Enablement, Artificial Intelligence, AI Product Strategy, Business Technologies, Complex Problem Solving, Digital Transformation, Technology Strategies, Case Studies, Business Intelligence, Company, Product, and Service Knowledge, Customer experience strategy (CX), Customer Insights, Discussion Facilitation, Emerging Technologies, Responsible AI, Customer Analysis, Machine Learning, B2B Sales, Computer Hardware, Data Analysis
Beginner · Specialization · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Corporate Communications, Storytelling, Internal Communications, Strategic Communication, Social Media, Interpersonal Communications, Employee Engagement, Telecommuting, Public Relations, Social Media Content, Stakeholder Communications, Business Communication, Communication Strategies, Communication, Media and Communications, Marketing and Public Relations
Beginner · Course · 1 - 4 Weeks

Copenhagen Business School
Skills you'll gain: Social Impact, Growth Strategies, Marketing Communications, Sustainable Development, Business Planning, Communication Strategies, Strategic Partnership, Entrepreneurship, Performance Measurement, Innovation, Franchising
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Advertising Campaigns, Account Management, Advertising, Social Media Management, Digital Advertising, User Accounts, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours