• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • U

    University of Pennsylvania

    商务基础 (中文版)

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Operations Management, Return On Investment, Financial Accounting, Financial Reporting, Process Analysis, Income Statement, Operational Efficiency, Business Operations, Capital Budgeting, Marketing, Cash Flows, Finance, Financial Acumen, Production Management, Strategic Marketing, Marketing Strategies, Financial Modeling, Business Planning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    341 reviews

    Beginner · Specialization · 3 - 6 Months

  • T

    Technical University of Munich (TUM)

    Urban Air Mobility

    Skills you'll gain: Traffic Flow Optimization, Transportation Operations, Sustainable Design, Environmental Issue, Sustainable Engineering, Feasibility Studies, Emerging Technologies, Regulatory Compliance, Concept Of Operations, Data-Driven Decision-Making, Market Dynamics, Human Factors, Safety Standards

    4.5
    Rating, 4.5 out of 5 stars
    ·
    91 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Engineering Genetic Circuits

    Skills you'll gain: Biological Engineering, Markov Model, Molecular Biology, Biotechnology, Bioinformatics, Simulation and Simulation Software, Mathematical Modeling, Engineering Analysis, Mathematical Software, Electrical Engineering, Engineering Design Process, Simulations, Biochemistry, Computational Thinking, Failure Analysis, Differential Equations, Cell Biology, Hazard Analysis, Technical Design, Chemical Engineering

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Intermediate · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Financial Modeling & Valuation: Analyze & Forecast

    Skills you'll gain: Financial Modeling, Revenue Forecasting, Working Capital, Cash Flows, Business Valuation, Financial Forecasting, Expense Management, Financial Data, Cash Flow Forecasting, Operating Expense, Depreciation, Financial Analysis, Financial Statements, Asset Management, Revenue Management, Business Metrics, Capital Expenditure, Income Statement, Microsoft Excel

    4.7
    Rating, 4.7 out of 5 stars
    ·
    95 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Principles of Leadership: Leading Oneself

    Skills you'll gain: Personal Development, Resilience, Self-Awareness, Mental Concentration, Accountability, Overcoming Obstacles, Self-Motivation, Persistence, Productivity, Emotional Intelligence, Growth Mindedness, Time Management, Positivity, Optimism, Stress Management, Initiative and Leadership, Personal Attributes, Decision Making, Engineering Management, Goal Setting

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    126 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Toronto

    Knowledge and Skills for Dementia Care: the SSLD Approach

    Skills you'll gain: Gerontology, Long Term Care, Geriatrics, Caregiving, Nursing Homes, Dignity in Care, Home Health Care, Mental and Behavioral Health, Care Management, Community Development, Substance Abuse, Patient-centered Care, Diversity Awareness, Informed Consent, Behavior Management, Needs Assessment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    131 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IBM

    AI Workflow: Machine Learning, Visual Recognition and NLP

    Skills you'll gain: Model Evaluation, Tensorflow, Supervised Learning, Artificial Neural Networks, Regression Analysis, Machine Learning Methods, Applied Machine Learning, Machine Learning Algorithms, Deep Learning, Machine Learning, Image Analysis, Random Forest Algorithm, Artificial Intelligence and Machine Learning (AI/ML), Decision Tree Learning, Natural Language Processing, Scikit Learn (Machine Learning Library), Convolutional Neural Networks, Computer Vision, Data Science, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    90 reviews

    Advanced · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Financial Forecasting and Reporting

    Skills you'll gain: Sustainability Reporting, Financial Analysis, Financial Statement Analysis, Environmental Social And Corporate Governance (ESG), Budgeting, Cost Benefit Analysis, Risk Management, Income Statement, Cost Estimation, Balance Sheet, Financial Reporting, Financial Forecasting, Financial Management, Cash Flows, Financial Market

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    78 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    Imperial College London

    Introduction to Python for Researchers

    Skills you'll gain: Programming Principles, Microsoft Visual Studio, Computer Programming, Integrated Development Environments, Python Programming, Debugging, Development Environment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    Technion - Israel Institute of Technology

    Nanotechnology and Nanosensors, Part 2

    Skills you'll gain: Materials science, Semiconductors, Medical Devices, Biomedical Engineering, Chemistry, Analytical Testing, Laboratory Testing, Electronics, Electrical Engineering, Analytical Chemistry, Chemical Engineering, Manufacturing Processes

    4.8
    Rating, 4.8 out of 5 stars
    ·
    238 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Maryland, College Park

    Building the Business Model for Corporate Entrepreneurs

    Skills you'll gain: Business Modeling, Customer Analysis, Financial Modeling, Business Strategy, Entrepreneurship, Business Planning, Customer Insights, Value Propositions, Target Market, Customer Relationship Management, Product Development, Innovation, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    Information Technology Entrepreneurship & Startup

    Skills you'll gain: Customer Acquisition Management, Target Market, Market Opportunities, Competitive Analysis, Go To Market Strategy, Market Analysis, Persona Development, Ideation, Value Propositions, Business Modeling, Entrepreneurship, Strategic Partnership, Process Mapping, Sprint Planning, AI Enablement, Brainstorming, Growth Strategies, Business Planning, New Business Development, Problem Solving

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 3 - 6 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research specialization
market research analyst
market research essentials for marketing management
market research methods and data analysis certificate
market research free
market research analysis
1…166167168…375

In summary, here are 10 of our most popular market research courses

  • 商务基础 (中文版): University of Pennsylvania
  • Urban Air Mobility: Technical University of Munich (TUM)
  • Engineering Genetic Circuits: University of Colorado Boulder
  • Financial Modeling & Valuation: Analyze & Forecast: EDUCBA
  • Principles of Leadership: Leading Oneself: University of Colorado Boulder
  • Knowledge and Skills for Dementia Care: the SSLD Approach : University of Toronto
  • AI Workflow: Machine Learning, Visual Recognition and NLP: IBM
  • Financial Forecasting and Reporting: University of Colorado Boulder
  • Introduction to Python for Researchers: Imperial College London
  • Nanotechnology and Nanosensors, Part 2: Technion - Israel Institute of Technology

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok