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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Essential Design Principles for Tableau

    Skills you'll gain: Data Visualization, Data Visualization Software, Tableau Software, Data Storytelling, Data Presentation, Exploratory Data Analysis, Design Elements And Principles, Data Analysis, Color Theory, Data Ethics, User Centered Design, Human Factors

    4.4
    Rating, 4.4 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Artificial Intelligence Algorithms Models and Limitations

    Skills you'll gain: Model Evaluation, Predictive Modeling, Data Ethics, Algorithms, Machine Learning, Predictive Analytics, Responsible AI, Artificial Intelligence, Machine Learning Algorithms, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Ethical Standards And Conduct, Generative AI, Economics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    514 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Bing Copilot for Beginners: Enhancing Productivity with AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Business Research, Ideation, Productivity Software, AI Enablement, Marketing Materials, Writing and Editing, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Product Marketing, Packaging and Labeling, Financial Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Big Data - Capstone Project

    Skills you'll gain: Data Presentation, Data Processing, Big Data, Apache Spark, Splunk, Data Analysis, Unstructured Data, Data Storytelling, Analytics, Data Wrangling, Network Analysis, Classification Algorithms

    4.4
    Rating, 4.4 out of 5 stars
    ·
    400 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data – What It Is, What We Can Do With It

    Skills you'll gain: Data Literacy, Data Visualization, Data Analysis, Research Design, Descriptive Statistics, Analytics, Analysis, Statistics, Quantitative Research, Statistical Methods, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    182 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Facebook Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Facebook, Marketing Analytics, Social Media Content, Social Media Marketing, Social Media Management, Content Strategy, Online Advertising, Instagram, Analytics, Performance Measurement, Key Performance Indicators (KPIs), Social Media Strategy, Scalability, Revenue Management, Data-Driven Decision-Making, Brand Marketing, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Patient Safety

    Skills you'll gain: Patient Safety, Design Thinking, Change Management, Institutional Review Board (IRB), Leadership, Conflict Management, Performance Measurement, Systems Thinking, Healthcare Project Management, Solution Design, Health Systems, Data Analysis, Corrective and Preventive Action (CAPA), Value-Based Care, Continuous Quality Improvement (CQI), Quality Improvement, Risk Management, Initiative and Leadership, Data Analysis Software, Patient-centered Care

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Developing Mobile Apps with Flutter

    Skills you'll gain: Flutter (Software), Mobile Development, React Native, Apple iOS, Mobile Development Tools, iOS Development, Application Development, Back-End Web Development, User Story, Android Development, User Interface (UI), Cross Platform Development, Application Programming Interface (API), Software Development Tools, User Interface and User Experience (UI/UX) Design, Application Frameworks, UI Components, Application Deployment, Data Persistence, Figma (Design Software)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    146 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    Nanjing University

    Data Processing Using Python

    Skills you'll gain: Data Processing, Data Mining, Data Structures, Data Presentation, Object Oriented Programming (OOP), Web Scraping, Data Analysis, Python Programming, Pandas (Python Package), NumPy, Data Visualization, Data Manipulation, Matplotlib, User Interface (UI) Design

    4.1
    Rating, 4.1 out of 5 stars
    ·
    377 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Data Visualization in Excel

    Skills you'll gain: Pivot Tables And Charts, Data Storytelling, Data Visualization Software, Data Visualization, Interactive Data Visualization, Spreadsheet Software, Dashboard, Microsoft Excel, Excel Macros, Infographics, Excel Formulas, Data Analysis, Forecasting

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Pharmaceutical and Medical Device Innovations

    Skills you'll gain: Competitive Analysis, Medical Devices, Intellectual Property, Commercialization, Pharmaceuticals, Product Management, Go To Market Strategy, Regulatory Affairs, New Product Development, Market Analysis, Market Opportunities, Strategic Marketing, Risk Analysis, Innovation, Regulatory Requirements, Health Policy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    766 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Get started with Mailchimp

    Skills you'll gain: Email Marketing, Campaign Management, Lead Generation, Marketing Automation, Marketing Materials, Registration, Dashboard

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Essential Design Principles for Tableau: University of California, Davis
  • Artificial Intelligence Algorithms Models and Limitations: LearnQuest
  • Bing Copilot for Beginners: Enhancing Productivity with AI: Coursera
  • Big Data - Capstone Project: University of California San Diego
  • Data – What It Is, What We Can Do With It: Johns Hopkins University
  • Facebook Optimization: Grow Your Presence: Coursera
  • Patient Safety: Johns Hopkins University
  • Developing Mobile Apps with Flutter: IBM
  • Data Processing Using Python: Nanjing University
  • Data Visualization in Excel: Macquarie University

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