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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    D

    Duke University

    Data Visualization and Communication with Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Tableau Software, Data Visualization, Business Analytics, Business Process, Business Process Improvement, Presentations, Data Visualization Software, Data Analysis, Visualization (Computer Graphics), Stakeholder Communications, Data Manipulation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Transform Data: SQL Window Functions

    Skills you'll gain: Azure Synapse Analytics, Data Transformation, Microsoft SQL Servers, Data Pipelines, SQL, Data Manipulation, Time Series Analysis and Forecasting, Advanced Analytics, Data Wrangling, Performance Tuning

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    H

    HEC Paris

    Entrepreneurship Strategy: From Ideation to Exit

    Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creativity, B2B Sales, Sales, Business Planning, Business Strategy, Business Development, Self-Awareness, Global Marketing, Human Resources, Fundraising and Crowdsourcing, Financial Analysis, Cash Management, Recruitment, Team Building

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    Emerging Technologies: From Smartphones to IoT to Big Data

    Skills you'll gain: Apache Spark, Augmented Reality, Cloud Computing Architecture, Big Data, Wireless Networks, SPSS, Augmented and Virtual Reality (AR/VR), Cloud Computing, Internet Of Things, Analytics, Real Time Data, Apache Hadoop, Telecommunications, Local Area Networks, Multimedia, Emerging Technologies, Apple iOS, Market Analysis, Display Devices, Product Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
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    M

    Minnesota State University, Mankato

    Brand Positioning and Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
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    Coursera

    Visualize Workforce Metrics

    Skills you'll gain: Dashboard, Data Storytelling, People Analytics, Data Visualization, Human Resources Information System (HRIS), HR Tech, Data-Driven Decision-Making, Sales Presentations, Key Performance Indicators (KPIs), Performance Metric, Data Mapping, Stakeholder Communications, Business Metrics, Workforce Management, Data Import/Export, Employee Engagement, ChatGPT, Generative AI Agents, Employee Retention, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate Stakeholder Updates

    Skills you'll gain: Stakeholder Communications, Slack (Software), Stakeholder Engagement, Project Management Software, Email Automation, Stakeholder Analysis, AI Personalization, Project Coordination, Drive Engagement, Communication Strategies, Strategic Communication, Workflow Management, Customer Engagement, Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Excel 365 Intermediate – Data Analysis & Advanced Functions

    Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Excel Formulas, Data Validation, Spreadsheet Software, Data Manipulation, Data Analysis, Statistical Analysis, Data Visualization Software, Descriptive Statistics, Data Cleansing, Business Mathematics

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Uncover Market Trends with Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply SPSS Fundamentals for Data Analysis

    Skills you'll gain: SPSS (Software), Statistical Analysis, Data Manipulation, Data Visualization Software, Data Analysis, End User Training and Support, Exploratory Data Analysis, Data Import/Export, Descriptive Statistics, Graphing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Persuasion: How To Persuade When Facts Don't Seem To Matter

    Skills you'll gain: Persuasive Communication, Influencing, Communication, Storytelling, Marketing Psychology, Sales Training, Presentations, Communication Strategies, Consumer Behaviour, Emotional Intelligence, Value Propositions, Psychology, Decision Making, Target Audience

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Design Thinking - Parte 1: Descubre tu solución de negocio con IA Generativa

    Skills you'll gain: Design Thinking, Competitive Analysis, User Research, Generative AI, Market Analysis, Needs Assessment, Social Impact, AI Enablement, Innovation, Business Analysis, User Experience, Strategic Decision-Making, Persona Development

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Visualization and Communication with Tableau: Duke University
  • Transform Data: SQL Window Functions: Coursera
  • Entrepreneurship Strategy: From Ideation to Exit: HEC Paris
  • Emerging Technologies: From Smartphones to IoT to Big Data: Yonsei University
  • Brand Positioning and Strategy: Minnesota State University, Mankato
  • Visualize Workforce Metrics: Coursera
  • Automate Stakeholder Updates: Coursera
  • Excel 365 Intermediate – Data Analysis & Advanced Functions: Packt
  • Uncover Market Trends with Data Analysis: Coursera
  • Apply SPSS Fundamentals for Data Analysis: EDUCBA

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