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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Investments I: Fundamentals of Performance Evaluation

    Skills you'll gain: Finance, Investments, Business Valuation, Portfolio Management, Financial Modeling, Financial Market, Equities, Return On Investment, Financial Analysis, Regression Analysis, Corporate Finance, Asset Management, Microsoft Excel, Risk Analysis, Performance Analysis, Cash Flows

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    928 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Introduction to Responsible AI

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, AI Product Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    977 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

    Skills you'll gain: Production Planning, Advertising Campaigns, Advertising, Brand Strategy, Marketing Design, Branding, Creative Design, Proposal Development, Storytelling, Production Process, Marketing Communications, Photography, Presentations, Brainstorming, Campaign Management, Creativity, Value Propositions, Target Audience

    4.7
    Rating, 4.7 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management: Foundations & Stakeholder Collaboration

    Skills you'll gain: Innovation, Product Management, New Product Development, Stakeholder Engagement, Competitive Analysis, Product Planning, Product Strategy, Business Development, Product Lifecycle Management, Market Analysis, Communication, Stakeholder Management, Strategic Communication, Team Building, Leadership

    4.6
    Rating, 4.6 out of 5 stars
    ·
    371 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    YouTube como un canal estrategico

    Skills you'll gain: Content Performance Analysis, Drive Engagement, Content Strategy, Web Analytics, Social Media Content, Customer Engagement, Content Creation, Strategic Communication, Branding, Marketing Analytics, Media Strategy, Social Media Strategy, Social Media, Marketing Channel, Video Production, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    83 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    The Business of Product Management I

    Skills you'll gain: Product Management, Product Roadmaps, Product Strategy, Product Requirements, New Product Development, Competitive Analysis, Market Opportunities, Customer experience strategy (CX), Customer Insights, Market Intelligence, Innovation, Persuasive Communication, Persona Development, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
    ·
    820 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Introduction to Merchandising

    Skills you'll gain: Merchandising, Merchandise Displays, Inventory Management System, Retail Management, Consumer Behaviour, Visual Merchandising, Planogram, Retail Store Operations, Retail Sales, Marketing Psychology, Selling Techniques, Customer Insights, Analysis, Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    71 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    竞争策略(中文版)

    Skills you'll gain: Game Theory, Business Strategy, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, Market Opportunities, Go To Market Strategy, Market Dynamics, New Product Development, Market Analysis, Product Design, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    500 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agents and Agentic AI with Python & Generative AI

    Skills you'll gain: Generative AI Agents, AI Workflows, AI Orchestration, Agentic systems, LLM Application, Tool Calling, OpenAI, Prompt Engineering, Application Development, Software Documentation, File Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    416 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Salesforce Sales Development Representative

    Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Lead Generation, Sales Development, Time Management, Business Writing, Salesforce, Writing, Productivity, Sales Prospecting, Cold Calling, Growth Mindedness, Verbal Communication Skills, Cultural Diversity, Sales Enablement, Empathy, Interviewing Skills, Professional Development, Sales

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    607 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    Build your business brand using Canva

    Skills you'll gain: Canva (Software), Logo Design, Branding, Brand Strategy, Graphic Design, Target Audience, Marketing Materials, Social Media, Scheduling, Presentations, Content Creation, Social Media Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    146 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Healthcare Marketplace

    Skills you'll gain: Competitive Analysis, Medical Devices, Payment Systems, Intellectual Property, Health Systems, Healthcare Industry Knowledge, Commercialization, Leadership Development, Health Care Administration, Managed Care, Product Management, Go To Market Strategy, Regulatory Affairs, New Product Development, Hospital Experience, Stakeholder Analysis, Pharmaceuticals, Organizational Structure, Market Opportunities, Medical Equipment

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Investments I: Fundamentals of Performance Evaluation: University of Illinois Urbana-Champaign
  • Introduction to Responsible AI: Google Cloud
  • From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories: IE Business School
  • Product Management: Foundations & Stakeholder Collaboration: SkillUp
  • YouTube como un canal estrategico: Coursera
  • The Business of Product Management I: Advancing Women in Tech
  • Introduction to Merchandising: Coursera
  • 竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • AI Agents and Agentic AI with Python & Generative AI: Vanderbilt University
  • Salesforce Sales Development Representative: Salesforce

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Arts and Humanities
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425 courses
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137 courses
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