• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Popular Consumer Behavior Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    PracticalGrowth

    Keeping Great People: A Team Leader’s Retention Playbook

    Skills you'll gain: Succession Planning, Employee Retention, Recognizing Others, Talent Management, Team Performance Management, Team Management, Employee Engagement, People Development, Team Leadership, People Management, Driving engagement, Workforce Planning, Professional Development, Workforce Management, Employee Coaching, Employee Surveys, Telecommuting, Interviewing Skills, Capacity Management, Process Improvement

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Build a C# .NET Rainfall Measurement System

    Skills you'll gain: Database Design, .NET Framework, C# (Programming Language), Program Development, Data Validation, Database Development, Microsoft SQL Servers, Software Development, Software Testing, Database Application, Application Development, Event-Driven Programming, Application Design, User Interface (UI), SQL, Data Integrity, User Interface (UI) Design

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate CRM Nudges

    Skills you'll gain: Customer Relationship Management (CRM) Software, Marketing Automation, Customer Relationship Management, Email Automation, Customer Analysis, Customer Engagement, Customer Retention, Email Marketing, Driving engagement, Conversion Funnel Analysis, Customer Communications Management, AI Personalization, Customer experience improvement, Automation, Workflow Management, Copywriting, Data-Driven Decision-Making, Workforce Planning, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Protocol-Oriented Programming in Swift Applications

    Skills you'll gain: Swift Programming, Apple iOS, iOS Development, Code Reusability, Software Design Patterns, Object Oriented Programming (OOP), Data Architecture, Mobile Development, Maintainability, Data Modeling, Object Oriented Design, Application Design, UI Components, Testability, Scalability

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Optimize Splunk Performance for Scalable Data Analysis

    Skills you'll gain: Splunk, Performance Tuning, Scalability, Performance Testing, Dataflow, Data Pipelines, Real Time Data, Enterprise Application Management, System Monitoring, Debugging, Event Monitoring, Data Processing, Query Languages, System Configuration, Configuration Management, Data Storage

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Align Emails & Brand Voice

    Skills you'll gain: Email Marketing, Brand Marketing, Brand Management, Campaign Management, Branding, Brand Strategy, Brand Awareness, Stakeholder Management, Business Priorities

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Intermediate Game Development: Combat, Zombies, and HUD

    Skills you'll gain: Unity Engine, Animation and Game Design, Game Design, Video Game Development, Animations, User Interface (UI), User Interface (UI) Design, Artificial Intelligence, Interaction Design, Scripting, Computer Programming

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Experiencia: Mejorando el Viaje del Aficionado

    Skills you'll gain: Disabilities, Customer experience improvement, Customer Relationship Management, Customer Relationship Management (CRM) Software, Driving engagement, Self Service Technologies, Customer Engagement, Personalized Service, Loyalty Programs, Merchandising, Brand Loyalty, Diversity and Inclusion, AI Personalization, Experience Design, Multimedia, Augmented Reality, Drive Engagement, Digital Transformation, Storytelling, Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Track & Grow Brand Mentions

    Skills you'll gain: Brand Awareness, Marketing Analytics, Data Analysis, Brand Management, Data-Driven Marketing, Statistical Reporting, Market Share, Social Media Analytics, Research Reports, Google Analytics, Business Metrics, Performance Reporting, Key Performance Indicators (KPIs), Campaign Management, Market Opportunities, Continuous Monitoring, Digital Marketing, Digital Marketing Tools

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    Servicemembers Civil Relief Act and Military Lending Act

    Skills you'll gain: Compliance Management, Financial Regulation, Regulatory Compliance, Compliance Training, Military Standards And Specifications, Consumer Lending, Financial Regulations, Bank Regulations, Legal Risk, Law, Regulation, and Compliance, Record Keeping, Loan Documentation, General Lending, Financial Services, Mortgage Loans, Accountability, Asset Protection, Insurance, Verification And Validation, Civil Law

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Build Dynamic Forum & Blog Websites Using VBScript

    Skills you'll gain: Scripting Languages, Scripting, Web Applications, Web Language, Web Development, Visual Basic (Programming Language), Back-End Web Development, Content Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    How Competition Impacts Markets - Jagdish Sheth

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Market Dynamics, Corporate Strategy, Market Analysis, Market Share, Organizational Structure, Process Design, Growth Strategies, Market Opportunities, Business Economics, Business Transformation, Economics, Organizational Change, Consolidation, Case Studies

    Beginner · Course · 1 - 4 Weeks

1…129130131…132

In summary, here are 10 of our most popular consumer behavior courses

  • Keeping Great People: A Team Leader’s Retention Playbook: PracticalGrowth
  • Build a C# .NET Rainfall Measurement System: EDUCBA
  • Automate CRM Nudges: Coursera
  • Apply Protocol-Oriented Programming in Swift Applications: EDUCBA
  • Optimize Splunk Performance for Scalable Data Analysis: EDUCBA
  • Align Emails & Brand Voice: Coursera
  • Intermediate Game Development: Combat, Zombies, and HUD: Packt
  • Experiencia: Mejorando el Viaje del Aficionado: Real Madrid Graduate School Universidad Europea
  • Track & Grow Brand Mentions: Coursera
  • Servicemembers Civil Relief Act and Military Lending Act: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok