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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Coursera

    R: Code, Import, Transform Data

    Skills you'll gain: Data Transformation, Data Analysis, Data Manipulation, R Programming, Data Cleansing, Scripting, Statistical Programming, Exploratory Data Analysis, Data Structures

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    Persuade with Data

    Skills you'll gain: Overcoming Objections, Data Storytelling, Persuasive Communication, Data Presentation, People Analytics, Human Resource Strategy, Prompt Engineering, Presentations, Benchmarking, Prompt Engineering Tools, Stakeholder Communications, Data Literacy, Data Validation, AI Personalization, Artificial Intelligence

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    IESE Business School

    Introducción a la Contabilidad Financiera

    Skills you'll gain: Financial Statement Analysis, Income Statement, Financial Statements, Accounting, Balance Sheet, Financial Accounting, Accrual Accounting, General Accounting, Financial Analysis, Financial Reporting, Cash Flows, Business Analytics

    4.9
    Rating, 4.9 out of 5 stars
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    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Johns Hopkins University

    Epidemiology in Public Health Practice

    Skills you'll gain: Epidemiology, Public Health, Data Presentation, Public Health and Disease Prevention, Trend Analysis, Geographic Information Systems, Health Policy, Data Visualization Software, Chronic Diseases, GIS Software, Health Systems, Infectious Diseases, Biostatistics, Risk Analysis, Investigation, Health Care, Health Disparities, Community Health, Data Analysis, Statistics

    4.7
    Rating, 4.7 out of 5 stars
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    4.6K reviews

    Beginner · Specialization · 3 - 6 Months

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    U

    University of New Mexico

    International Business I

    Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

    4.7
    Rating, 4.7 out of 5 stars
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    2.3K reviews

    Mixed · Course · 1 - 3 Months

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    University of Toronto

    Plant Bioinformatic Methods

    Skills you'll gain: Bioinformatics, Network Analysis, Molecular Biology, Biostatistics, Biotechnology, Analysis, Informatics, Data Visualization Software, Data Analysis, Data Synthesis, Life Sciences, Statistical Methods, Data Mining, Cell Biology, Exploratory Data Analysis, Technical Communication, Data Processing, Structural Analysis, Databases, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
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    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

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    Minnesota State University, Mankato

    Brand Strategy Foundations

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Launch & Optimize Email Series

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    E

    Edureka

    Applied Machine Learning Without Coding

    Skills you'll gain: Model Evaluation, Classification Algorithms, Regression Analysis, Data Science, Statistical Modeling, Predictive Modeling, Exploratory Data Analysis, Machine Learning, Data Analysis, Applied Machine Learning, Machine Learning Algorithms, Feature Engineering, Random Forest Algorithm, Supervised Learning, Logistic Regression, Data Processing, Data Preprocessing, Predictive Analytics, Data Manipulation, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Microsoft

    AI-Enhanced Data Analysis: From Raw Data to Deep Insights

    Skills you'll gain: Generative AI, Matplotlib, Plotly, Prompt Engineering, Data Ethics, Power BI, Data Visualization, Microsoft Excel, Data Manipulation, Exploratory Data Analysis, Data Cleansing, Pandas (Python Package), Data Transformation, Excel Formulas, Pivot Tables And Charts, Data Visualization Software, Data Analysis, Microsoft Copilot, Data Presentation, Data Processing

    4.3
    Rating, 4.3 out of 5 stars
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    500 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Microsoft

    Strategic PM using GenAI for Account Managers

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of California, Davis

    Fundamentals of Visualization with Tableau

    Skills you'll gain: Data Visualization, Interactive Data Visualization, Data Visualization Software, Data Presentation, Data Literacy, Data Ethics, Data Storytelling, Visualization (Computer Graphics), Dashboard, Tableau Software, Data Manipulation, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
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    6.8K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • R: Code, Import, Transform Data: Coursera
  • Persuade with Data: Coursera
  • Introducción a la Contabilidad Financiera: IESE Business School
  • Epidemiology in Public Health Practice: Johns Hopkins University
  • International Business I: University of New Mexico
  • Plant Bioinformatic Methods: University of Toronto
  • Brand Strategy Foundations: Minnesota State University, Mankato
  • Launch & Optimize Email Series : Coursera
  • Applied Machine Learning Without Coding: Edureka
  • AI-Enhanced Data Analysis: From Raw Data to Deep Insights: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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